Singles day is coming! On many websites it’s already here
As I write this on November 5th, Singles Day (November 11th “11.11”) is nearly a week away. Singles Day is the world’s biggest shopping day, a virtual event that originated …
Retail globalization
World Usability Day is coming… register today
Did you know that World Usability Day is November 11th? There is an impressive virtual event planned for this day and hosted by the Cleveland User Experience Professionals Association. Here …
Last chance to register for Lead the World to Your Website
There are still a few days left before I teach a two-hour class devoted to best practices in global navigation. July 27th9am to 11am PSTClass link You’ll learn: The four …
The Global Evolution of Nike
Awhile back, I documented the evolution of Apple.com. Now let’s take a look at Nike.com. I hope you like it — and I welcome suggestions for future videos. PS: Nike …
Apple web localization in India appears to be working
I always perk up when I see data that supports web localization. According to this article, Apple launching a dedicated ecommerce website for India last year led to a significant …
The future best practices from the leading global websites
Join me on June 10th for a virtual LocWorldWide44 presentation on future best practices in website globalization. Drawing on findings from the 2021 Web Globalization Report Card, I will share …
Think beyond .com: From country codes to internationalized domain names
One of the major takeaways from the Web Globalization Report Card is the importance of providing “front doors” to your localized websites. These doors begin with the addresses themselves, which …
The global evolution of Apple.com
After posting my Web Globalization Report Card video I was asked to comment on the global evolution of a few websites. So I thought I’d put together a brief presentation …
COVID flattened the language curve, and that’s actually good news
I began the Web Globalization Report Card back in 2003. It became the first report of it kind to benchmark global websites and I’ve been publishing this report annually ever …
The top 25 best global websites from the 2021 Web Globalization Report Card
I’m pleased to announce the publication of the 2021 Web Globalization Report Card. This is the 17th annual edition of the Report Card, and it reflects a challenging year. Yet there …
Websites celebrate Chinese New Year: The Year of the Ox
This has become a bit of an annual tradition for me, taking a virtual tour of a number of global brands, seeing how they celebrate Lunar New Year (牛年), particularly …
Announcing the State of Localization survey
LILT, a Global by Design sponsor, is asking for those of us in the localization industry to give our thoughts on localization trends, best practices and our priorities for the …
How many languages should your website support?
I’m now well into research for the 2021 Web Globalization Report Card. And while last year was not a great year for language expansion, there are a surprising number of …
The Worldly Marketer Podcast: Top 10 List
I participated in Kathrin Busman’s prolific podcast back in 2020 and am in very good company in this list she’s curated: Here are shortcuts to each of the podcasts: #TWM169 with Melanie …
The most popular posts of 2020
Just before we wave good riddance to this year I wanted to share a list of those articles that were the most visited. I started this blog back in 2002, …