Most internet users are not native-English speakers: Is your website world ready?

One of the four major benchmarking criteria of the Web Globalization Report Card is global reach. That is, what languages do you support? And how many languages do you support? To score a perfect 25 points in this category, a …

Read more

The top 25 global websites from the 2022 Web Globalization Report Card

I’m pleased to announce the publication of the 2022 Web Globalization Report Card.  This is the 18th annual edition of the Report Card, and it reflects another difficult year. And yet there is much to be optimistic about as we look …

Read more

How to organize a global website when you’re just beginning to go global

taking .com global IDNs

This blog post originated from an email I received recently from someone starting a small business and wondering how to manage all those newly localized websites. Specifically: Should I make a webpage with the name of the country I am …

Read more

Five reasons to avoid using maps on your website

Robert Frost wrote that good fences make good neighbors. Yet when it comes to virtual fences, visualized as maps, I’m not sure there is any way to create “good fences.” So many regions around the world are under dispute. And …

Read more

Singles Day: The world’s largest shopping day

As I mentioned a few days ago, Singles Day arrived well before the official start: 11/11. But now that it has officially arrived, a thought a few screen shots would be in order. First off, Chinese ecommerce giant JD.com reports …

Read more