Black Friday originated as a sales event specific to the US, the day following Thanksgiving. It has long been the busiest shopping day of the year, though it now extends to several days, or even weeks. And leave it to …
As I mentioned a few days ago, Singles Day arrived well before the official start: 11/11. But now that it has officially arrived, a thought a few screen shots would be in order. First off, Chinese ecommerce giant JD.com reports …
As I write this on November 5th, Singles Day (November 11th “11.11”) is nearly a week away. Singles Day is the world’s biggest shopping day, a virtual event that originated in China, popularized by Alibaba, and, thanks in large part …
Awhile back, I documented the evolution of Apple.com. Now let’s take a look at Nike.com. I hope you like it — and I welcome suggestions for future videos. PS: Nike is ranked #52 in the 2021 Web Globalization Report Card.
I’ve written quite a bit about the world’s most lucrative shopping holiday. No, it’s not Black Friday, but Singles Day, which takes place every November 11th (11.11) in China, and now across many other countries. Walmart is running TV ads …
As we pass the mid-point of a very strange year, I wanted to share the top 50 websites from the 2020 Web Globalization Report Card. In years past I’ve limited myself to posting the top 25 companies, but I’m thinking …
Lunar New Year has arrived and, with it, the Chinese New Year (and related Asian New Year celebrations). As I’ve done a few times in the past, I thought I’d feature a few localized web pages from multinationals as they …
Here is an article I wrote that was recently published in tcworld magazine. In it, I define the “translation economy” and the opportunities (and challenges) it presents to all organizations. From the information economy to the translation economy The internet …
Nike made an important improvement to its global gateway over the past year that I want to draw your attention to. First, let’s take a look at the home page, circa 2015: If you look closely at the bottom of …
UPDATE: The 2017 Web Globalization Report Card is now available. I’m pleased to announce the publication of the 2016 Web Globalization Report Card and, with it, the top 25 websites: Google Facebook Wikipedia Hotels.com NIVEA Booking.com Nestlé Pampers Adobe …