The Global Evolution of Nike

Awhile back, I documented the evolution of Apple.com. Now let’s take a look at Nike.com. I hope you like it — and I welcome suggestions for future videos. PS: Nike is ranked #52 in the 2021 Web Globalization Report Card. …

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The top 50 global websites of 2020

As we pass the mid-point of a very strange year, I wanted to share the top 50 websites from the 2020 Web Globalization Report Card. In years past I’ve limited myself to posting the top 25 companies, but I’m thinking …

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The top 25 global websites of 2016

  UPDATE: The 2017 Web Globalization Report Card is now available. I’m pleased to announce the publication of the 2016 Web Globalization Report Card and, with it, the top 25 websites: Google Facebook Wikipedia Hotels.com NIVEA Booking.com Nestlé Pampers Adobe …

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Notes from Singles Day 2015

And so it has begun: The world’s biggest online shopping day.

In China.

More than $9 billion dollars was spent this day last year and experts are forecasting a number well north of that this year.

As I’ve been doing for the past few years, I’ve collected a few screen grabs of localized websites in China. Here are the latest:

Nike

singles_day_nike

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Amazon pluralizes Singles Day

Leave it to Amazon to turn Single Day plural. And why not. If we can extend Black Friday to Cyber Monday, why not extend Singles day an extra day? Here’s a screen grab of the Amazon China home page (note that the …

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