Mailchimp’s curious global gateway misstep
A little more than a year ago I wrote about Mailchimp’s improved global gateway. Here is what you would have seen in the header back then: And here is the …
A little more than a year ago I wrote about Mailchimp’s improved global gateway. Here is what you would have seen in the header back then: And here is the …
First of all, this device looks really cool. The ocean also looks inviting right about now. But while visiting the Flite website I couldn’t help but notice the US flag …
I’m pleased to announce the publication of the 2023 Web Globalization Report Card. This is the 19th annual edition of the Report Card, yes, 19th. And while there are a number …
For the 2022 Web Globalization Report Card, we benchmarked the following 16 consumer technology websites: Adobe Apple Canon Dell Fujifilm HP Lenovo LG Microsoft Nikon Nintendo Panasonic Samsung Sony Toshiba Xiaomi …
One of the four major benchmarking criteria of the Web Globalization Report Card is global reach. That is, what languages do you support? And how many languages do you support? …
I’m pleased to announce the publication of the 2022 Web Globalization Report Card. This is the 18th annual edition of the Report Card, and it reflects another difficult year. And yet …
Robert Frost wrote that good fences make good neighbors. Yet when it comes to virtual fences, visualized as maps, I’m not sure there is any way to create “good fences.” …
Did you know that World Usability Day is November 11th? There is an impressive virtual event planned for this day and hosted by the Cleveland User Experience Professionals Association. Here …
Earlier this year I was asked about how best to align global social media content with global websites. My answer ultimately resulted in this article in Multilingual. When asked by …
Everyone talks about it but nobody does anything about it. Consider the following chart representing the “weight” of mobile home pages from the 2021 Web Globalization Report Card. This year, …
Two interesting posts to share about the globalization of emoji… GooglePolishing Up Emoji Emoji have a global audience and it’s important for them to be globally relevant. Pie emoji is …
There are still a few days left before I teach a two-hour class devoted to best practices in global navigation. July 27th9am to 11am PSTClass link You’ll learn: The four …
I recently joined Kathrin Bussmann, founder of Verbaccino and The Worldly Marketer Podcast, for a chat about web globalization trends and best practices. You can listen to it here. I …
Awhile back, I documented the evolution of Apple.com. Now let’s take a look at Nike.com. I hope you like it — and I welcome suggestions for future videos. PS: Nike …
As a Mailchimp user I was intrigued to be greeted by this header recently: I clicked on the link and found the following five languages: Not many languages, but a …