There are still a few days left before I teach a two-hour class devoted to best practices in global navigation.
9am to 11am PST
- The four core elements of a successful global gateway strategy
- Country codes and brand top-level domains and how they drive traffic to local sites
- How to better align global SEO with your localized websites
- The many risks of using flags (and websites that have dropped them)
Along the way, we’ll analyze the global gateways employed by websites such as Amazon, Apple, IKEA, Microsoft and many others.
Here is a brief introduction to the class:
There are still a few slots left.