Australia, Figma and why you should translate your online course
I’ve been meaning to share each of these links for some time now but life has gotten in the way. Better late than never! Australia makes .AU more user friendlyIf …
Amazon
The top 25 global websites from the 2022 Web Globalization Report Card
I’m pleased to announce the publication of the 2022 Web Globalization Report Card. This is the 18th annual edition of the Report Card, and it reflects another difficult year. And yet …
Bookshop.org: The anti-Amazon is going global
As an author and small publisher, I’m excited to see the rapid growth — and globalization — of the online bookstore Bookshop.org. Bookshop.org positions itself as the anti-Amazon, by working …
Black Friday: The global retail holiday
Black Friday originated as a sales event specific to the US, the day following Thanksgiving. It has long been the busiest shopping day of the year, though it now extends …
Singles day is coming! On many websites it’s already here
As I write this on November 5th, Singles Day (November 11th “11.11”) is nearly a week away. Singles Day is the world’s biggest shopping day, a virtual event that originated …
The future best practices from the leading global websites
Join me on June 10th for a virtual LocWorldWide44 presentation on future best practices in website globalization. Drawing on findings from the 2021 Web Globalization Report Card, I will share …
Websites celebrate Chinese New Year: The Year of the Ox
This has become a bit of an annual tradition for me, taking a virtual tour of a number of global brands, seeing how they celebrate Lunar New Year (牛年), particularly …
As Apple leaves flags behind, Amazon begins waving them
I noted in September that Apple had given up using flags as icons for navigation (know as the global gateway). This was a positive step — not because I dislike …
Amazon launches in Sweden with Amazon.se
As global expansion goes, Amazon has, over the years, moved slowest. But when it does commit to a market, it tends to stick around and increase its investment and service …
From AZMKIMI to MZOO: Chinese brands take over Amazon.com
Very interesting article by John Herrman in the New York Times about the rise of Chinese sellers on Amazon and their very interesting choices of brand names. From the article… …
For Flipkart (Walmart) and India: English is not enough
Earlier this month, I wrote about Amazon and India. Now let’s look at Walmart and India, via Flipkart, the leading online marketplace in India. Walmart acquired 77 percent of the …
The tragic irony of Amazon vs. Amazon
Imagine if a Brazilian technology company created an online store called Appalachia. And, over the years, Appalachia.com grew to become a global giant, so much so that the company pursued …
Forget it Jeff, it’s China
Another one bites the dust in China (Amazon.cn), expanding upon my previous post on the challenges of succeeding in China. Wall Street Journal: Amazon’s E-Commerce Adventure in China Proved Too …
The internet may connect devices, but language connects people.
I had an OpEd published this week in the Los Angeles Times about the importance of languages — and the slow but steady increase in languages supported by the world’s …
What’s the world’s most multilingual website? (2018 update)
A few months ago, I wrote an essay for Multilingual in which I noted that the world’s most multilingual website isn’t Google or Facebook or even Wikipedia. It is the …