Think Outside the Country (now available in Japanese)

I received my copies of the Japanese edition of Think Outside the Country and am very impressed. The book, like the English edition, is in full color and uses high quality paper. The book is published by Born Digital (in collaboration with Mitsue-Links) You can …

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Think Outside the Country is coming to Japan

I’m pleased to announce that Born Digital (in collaboration with Mitsue-Links) is publishing the Japanese edition of Think Outside the Country. The book will be available December 23rd and I look forward to promoting it next year! If you’re a …

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The Language of Global Success (and the rise of the English-only multinational)

The dream is profound  — a global company united by one language. Employees communicating freely with one another across border and culture, improving productivity and sharing of ideas. The reality, however, is quite a bit messier than the dream. But …

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You can now register the Japanese equivalent of .com: .コム

And so it begins. Verisign, the registrar that manages .com domains, has begun its rollout of non-Latin .com equivalents, beginning with Japanese: Now, if you don’t have a Japanese domain name, slapping .コム to the end of your company’s name probably doesn’t make much sense …

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Samsung: The best consumer technology website of 2013

We studied 18 consumer technology websites for the 2013 Web Globalization Report Card. The Web Globalization Report Card is an annual benchmark of how effectively companies internationalize and localize their websites and applications for the world. Out of those 18 …

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