Airbnb doubles (yes, doubles) its linguistic reach
As I’ve documented in many editions of the Web Globalization Report Card, companies tend to add languages in fits and …
web globalization
Got a question? Ask me on May 1st
I’ll be participating on May 1st at 11 am (Chicago time) in a one-hour Weggchat — responding to questions via …
Volvo: The best global automotive website of 2019
For the 2019 Web Globalization Report Card, we studied the following 16 automotive websites: Audi BMW Chevrolet Ford Honda Hyundai …
Leading with languages: Why 30 languages is below average
According to the 2019 Web Globalization Report Card, 32 languages is the “average” number of languages supported by the leading global brands.
Peak flag: The decline of flags on websites has begun
I’m pleased to say that, based on the websites I study regularly, we’ve reached “peak flag.” In other words, at …
Read morePeak flag: The decline of flags on websites has begun
What’s the world’s most multilingual website? (2018 update)
A few months ago, I wrote an essay for Multilingual in which I noted that the world’s most multilingual website …
Read moreWhat’s the world’s most multilingual website? (2018 update)
Globalia illustrates why your global gateway should be in the header
Globalia is the leading travel company in Spain, generating 3.5 billion euros in revenues across more than a dozen brands. …
Read moreGlobalia illustrates why your global gateway should be in the header
BMW: The best global automotive website of 2018
For the 2018 Web Globalization Report Card, we studied the following 16 automotive websites: Audi BMW Chevrolet Ford Honda Hyundai …