Google’s global trends 2019
For anyone interested in a truly global (and local) view of the world’s Internet users, I recommend spending a few …
Global Marketing
For Flipkart (Walmart) and India: English is not enough
Earlier this month, I wrote about Amazon and India. Now let’s look at Walmart and India, via Flipkart, the leading …
Read moreFor Flipkart (Walmart) and India: English is not enough
The tragic irony of Amazon vs. Amazon
Imagine if a Brazilian technology company created an online store called Appalachia. And, over the years, Appalachia.com grew to become …
The internet may connect devices, but language connects people.
I had an OpEd published this week in the Los Angeles Times about the importance of languages — and the …
Read moreThe internet may connect devices, but language connects people.
Women Entrepreneurs Grow Global
I number of years ago I virtually met a woman named Laurel Delaney. She had founded the consultancy GlobeTrade and …
Volvo: The best global automotive website of 2019
For the 2019 Web Globalization Report Card, we studied the following 16 automotive websites: Audi BMW Chevrolet Ford Honda Hyundai …
The best global websites from the 2019 Web Globalization Report Card
A little more than 15 years ago, I began benchmarking websites for a new report I had in mind, tentatively …
Read moreThe best global websites from the 2019 Web Globalization Report Card
Peak flag: The decline of flags on websites has begun
I’m pleased to say that, based on the websites I study regularly, we’ve reached “peak flag.” In other words, at …
Read morePeak flag: The decline of flags on websites has begun