Category Google

Think Outside the Country is coming to Japan

I’m pleased to announce that Born Digital (in collaboration with Mitsue-Links) is publishing the Japanese edition of Think Outside the Country. The book will be available December 23rd and I look forward to promoting it next year! If you’re a…

Languages are a means to an end, a journey as well as a destination

I recently wrote an op-ed for the Seattle Times about the importance and value of thinking globally. Here’s an excerpt: Consider Starbucks. In 2003, this aspiring global company supported a mere three languages. Today, it supports 25, which may sound…

Think Outside the Country

I’m pleased to announce the publication of my newest book: Think Outside the Country: A Guide to Going Global and Succeeding in the Translation Economy. This book is the result of the past decade spent working with marketing and web…

Think Outside the Country: Coming April 10th

  I’m pleased to announce the new book Think Outside the Country: A Guide to Going Global and Succeeding in the Translation Economy, due out on April 10th. Think Outside the Country is isn’t strictly about taking a website or mobile app global,…

The top 25 global websites from the 2017 Web Globalization Report Card

I’m excited to announce the publication of The 2017 Web Globalization Report Card. This is the most ambitious report I’ve written so far and it sheds light on a number of new and established best practices in website globalization. Here are the…

Say hello to the first .google domain

Google announced the launch of domains.google. today, not a new service but a newly “domained” service. I think it’s fitting that the first public use of .google is applied to its domains business. The question is: What other business lines will…

The top 25 global websites of 2016

  UPDATE: The 2017 Web Globalization Report Card is now available. I’m pleased to announce the publication of the 2016 Web Globalization Report Card and, with it, the top 25 websites: Google Facebook Wikipedia Hotels.com NIVEA Booking.com Nestlé Pampers Adobe…