Adventures in web globalization, since 2002
I began the Report Card back in 2003 because, at the time, there was nothing out there that focused specifically on the globalization and localization of websites. And, to be …
For those of you keeping track, this is the 16th edition of this report. Thanks to everyone who has supported it all these years! More soon…
As I’ve documented in many editions of the Web Globalization Report Card, companies tend to add languages in fits and starts. The overall average is about one additional language per …
According to the 2019 Web Globalization Report Card, 32 languages is the “average” number of languages supported by the leading global brands.
A little more than 15 years ago, I began benchmarking websites for a new report I had in mind, tentatively titled the Web Globalization Report Card. The number one website in …
I received my copies of the Japanese edition of Think Outside the Country and am very impressed. The book, like the English edition, is in full color and uses high quality paper. …
I’m excited to announce the publication of The 2018 Web Globalization Report Card. This is the most ambitious report I’ve written so far and it sheds light on a number of new …
I’ve already conducted a few webinars in the US and abroad and realize that I’ve never formally announced this. If your class has adopted Think Outside the Country, I’d be …
I recently wrote an op-ed for the Seattle Times about the importance and value of thinking globally. Here’s an excerpt: Consider Starbucks. In 2003, this aspiring global company supported a …
I’m pleased to announce the publication of my newest book: Think Outside the Country: A Guide to Going Global and Succeeding in the Translation Economy. This book is the result …
I’m pleased to announce the new book Think Outside the Country: A Guide to Going Global and Succeeding in the Translation Economy, due out on April 10th. Think Outside the Country is …
I’m excited to announce the publication of The 2017 Web Globalization Report Card. This is the most ambitious report I’ve written so far and it sheds light on a number of new …
I don’t know of any large company that translates all of its content into all of its target languages. I won’t go into the many reasons for why this is …
Every translation vendor offers the highest-quality translations. Or so they say. But how do you know for sure that one translation is better than another translation? And, for that matter, …
In 2005, I wrote transcreation is gaining momentum. I predicted that we’d see a lot more use of this word in the years ahead. Why? Because “translation sounds like a …