Think Outside the Country: Coming April 10th
I’m pleased to announce the new book Think Outside the Country: A Guide to Going Global and Succeeding in the Translation Economy, due out on April 10th. Think Outside the Country is …
Booking.com: The best global travel website of 2017
For the 2017 Web Globalization Report Card, we studied the following 24 travel websites: Air France Airbnb American Airlines Avis Booking.com British Airways Delta Emirates Enterprise Expedia Four Seasons Hertz Hilton …
Amazon embraces the globe icon as it launches Spanish support for US shoppers
I first noticed this while creating the 2017 Web Globalization Report Card — not on the US website but the German site. But today Amazon rolled out support for Spanish for …
The Internet connects devices; Language connects people
There are more than three billion people on the internet today, yet fewer than 25% speak English natively. Roughly a billion of these non-English speakers connect to the Internet via mobile …
The top 25 global websites from the 2017 Web Globalization Report Card
I’m excited to announce the publication of The 2017 Web Globalization Report Card. This is the most ambitious report I’ve written so far and it sheds light on a number of new …
Websites are dead. Long live websites.
Remember not very long ago when social media experts were preaching the value of a Facebook page over a website? It was not uncommon to be told to dump your website …
Conduent and 5 tips for creating a more world-ready website
Xerox recently spun off its services unit into a billion-dollar global company known as Conduent. I took a quick look at the Conduent website to see how world-ready this “global” website had become in …
Celebrating the “Father of Pinyin”
I was saddened to read that “the father of Pinyin” died this weekend in Beijing (though he did live to be 111 years old). While until now I never knew …
Language Connects People
I’ve just printed a new batch of our popular Language Connects People posters and have a few that are not quite perfect that I’m offering at a discounted price. As …
Lululemon: Global shipping is step one
Lululemon provides an interesting case study of a US-based retailer taking its first steps towards going global. And, like all first steps, this one is rather awkward. To be clear, Lululemon …
NOTO, as in No Tofu
First of all, I love tofu. But when you see it on a computer screen, it’s not so nice. Like those two rows of “tofu-shaped” objects shown below that indicate a …
Boeing and the trouble with flags in global gateways
Examine the Boeing global gateway below and see if you can see a problem: I did not realize the Middle East had an official flag but, according to this gateway, it does. …
The world’s biggest shopping day is November 11th
China’s Alibaba is the creator (and exporter) of this one-day ecommerce extravaganza that takes place on 11/11. And despite being a one-day event the pre-promotion is in full effect. According to …
Tiffany: The best luxury website of 2016
This year, we benchmarked the following seven luxury websites for the 2016 Web Globalization Report Card: Burberry Cartier Gucci Hermès Louis Vuitton Ralph Lauren Tiffany Out of these websites Tiffany …
Country Codes of the World XL
I love to design custom Country Code or IDN prints for various companies and organizations. And, on occasion, these prints can be quite large, as shown below: This photo is from the London …