Deglobalization & AI: The calm before the storm
While reviewing websites for the 2025 Web Globalization Report Card I was struck by two things: Combined, I believe we are in the midst of the calm before the storm. …
Machine Translation
Will Google retake the lead as the world’s most multilingual website?
What’s the world’s most multilingual website? It’s not Facebook. Not Google. Not even Wikipedia. It’s the website of the Jehovah’s Witnesses, at just over 1,000 languages. But Google has been …
The inherent flaw of the translation icon
There is no internationally accepted definition of what a “translation” icon should look like. But here’s the icon websites tend to use: You see it many places these days — …
Neural machine translation is unlocking website content and connecting the world
The fact that neural machine translation has the word “machine” in it should tell you that this technology has been evolving for a very long time, to back when computers …
Apple Translate expands to iPad and across apps
Apple may have been late to the machine translation game but they’re working to make up for lost time. They announced today that the Apple Translate app is coming to …
The global evolution of Apple.com
After posting my Web Globalization Report Card video I was asked to comment on the global evolution of a few websites. So I thought I’d put together a brief presentation …
The top 25 best global websites from the 2021 Web Globalization Report Card
I’m pleased to announce the publication of the 2021 Web Globalization Report Card. This is the 17th annual edition of the Report Card, and it reflects a challenging year. Yet there …
Last chance to participate in the LILT localization survey
LILT, a Global by Design sponsor, is asking for those of us in the localization industry to give our thoughts on localization trends, best practices and our priorities for the …
Announcing the State of Localization survey
LILT, a Global by Design sponsor, is asking for those of us in the localization industry to give our thoughts on localization trends, best practices and our priorities for the …
Reinventing the Translation Industry: Notes from the TAUS conference
I recently participated in the TAUS event Reinventing the Translation Industry. The focus of the event was on imagining the translation industry a year from now, in light of our global …
Apple Translate is coming
Very cool (and overdue) announcement this morning from the Apple WWDC. The Apple Translate is on its way and is all about voice (and privacy). Here are the supported languages. …
Join me in reinventing the translation industry
I’m happy to be participating in the upcoming TAUS event: Reinventing the Translation Industry. This virtual event, taking place June 8-18th, poses the question: What will be the state of …
Google Translate expands to 108 languages
Google announced the addition of five languages today: Kinyarwanda Odia (Oriya) Tatar Turkmen Uyghur (Sadly, many of the speakers of Uyghur won’t have access to this tool) Notes Google: These …
Say goodbye to Google Translator Toolkit
Not a huge surprise given the lack of investment over the years and the rise of more full-featured competitors, but Google is shutting down its Translator Toolkit: Google Translator Toolkit …
Leading with languages: Why 30 languages is below average
According to the 2019 Web Globalization Report Card, 32 languages is the “average” number of languages supported by the leading global brands.