Adventures in web globalization, since 2002
I began the Report Card back in 2003 because, at the time, there was nothing out there that focused specifically on the globalization and localization of websites. And, to be …
For those of you keeping track, this is the 16th edition of this report. Thanks to everyone who has supported it all these years! More soon…
As I’ve documented in many editions of the Web Globalization Report Card, companies tend to add languages in fits and starts. The overall average is about one additional language per …
According to the Anti-Defamation League (ADL), the OK hand gesture is now a hate symbol. For those of us in the globalization field, we’ve learned to avoid this gesture in …
Earlier this month, I wrote about Amazon and India. Now let’s look at Walmart and India, via Flipkart, the leading online marketplace in India. Walmart acquired 77 percent of the …
In technology, as in life, actions speak louder than words. And if you look at the actions Amazon has been taking over the past 18 months, it’s clear that Amazon …
Thanks to a heads-up from Ali at CircleID, I discovered a new report by Oxford Information Labs (sponsored by the Council of European National Top-Level Domain Registries. The Council of …
Tesla was benchmarked in the 2019 Web Globalization Report Card. Of the 16 companies studied, Tesla finished in the lower half (higher scoring than Honda and Subaru, but still with …
Looks like the most recent WordPress Translation Day was a linguistic success. Here are the details from WP Tavern: Events in 35 countries (see map below) 183 new contributors 12 …
For the 2019 Web Globalization Report Card, we studied the following professional services websites: Accenture Capgemini Deloitte Ernst & Young Goldman Sachs KPMG PwC For the first year since we …
Another one bites the dust in China (Amazon.cn), expanding upon my previous post on the challenges of succeeding in China. Wall Street Journal: Amazon’s E-Commerce Adventure in China Proved Too …
Last year, I wrote an essay for Multilingual in which I noted that the world’s most multilingual website isn’t Google or Facebook or even Wikipedia. It is the website of the Jehovah’s Witnesses. As I noted in …
A little more than 15 years ago, I began benchmarking websites for a new report I had in mind, tentatively titled the Web Globalization Report Card. The number one website in …
A timely article in The Wall Street Journal (that I only recently got around to reading): “The future’s not here.” American business people once saw China as dynamic, exciting and wide open. Not anymore. To which …
I’m pleased to say that, based on the websites I study regularly, we’ve reached “peak flag.” In other words, at a high level, companies are now beginning to move away …
English