How many languages should your website support?
I’m now well into research for the 2021 Web Globalization Report Card. And while last year was not a great year for language expansion, there are a surprising number of …
Web Globalization
The Worldly Marketer Podcast: Top 10 List
I participated in Kathrin Busman’s prolific podcast back in 2020 and am in very good company in this list she’s curated: Here are shortcuts to each of the podcasts: #TWM169 with Melanie …
The tekom Year Book 2020: The most common web globalization mistakes
On this last day of 2020, I wanted to be sure to mention a book that I contributed to which is now available — the European Association for Technical Communication …
The most popular posts of 2020
Just before we wave good riddance to this year I wanted to share a list of those articles that were the most visited. I started this blog back in 2002, …
Happy Boxing Day
For those of us in the US, today is simply the day after Christmas. But for many millions around the world, today is Boxing Day. Which you’ll see if you …
As Apple leaves flags behind, Amazon begins waving them
I noted in September that Apple had given up using flags as icons for navigation (know as the global gateway). This was a positive step — not because I dislike …
Web Globalization Report Card update
So I’ve spent the past month or so speaking with those who manage global websites — learning the latest developments from their organizations — and now I dive into research. …
Translating for digital businesses: Multilingualism as a factor for business success
My presentation for the Translating Europe Forum is now available on YouTube. I chime in beginning around 5:46. Hope you enjoy it!
Harley-Davidson: Not-so-easy riding in India
Very interesting New York Times article on Harley-Davidson’s decision to close its Indian factory and effectively cease selling motorcycles in a market where motocycles are hugely popular. But Harleys are …
Singles Day: Not just for China anymore
I’ve written quite a bit about the world’s most lucrative shopping holiday. No, it’s not Black Friday, but Singles Day, which takes place every November 11th (11.11) in China, and …
Amazon launches in Sweden with Amazon.se
As global expansion goes, Amazon has, over the years, moved slowest. But when it does commit to a market, it tends to stick around and increase its investment and service …
Learn localization best practices at Lilt Ascend
My thanks to Lilt for sponsoring Global by Design. Here are details on their upcoming event this week. I plan to attend… Your peers are sharing their localization secrets at …
.Com turns 150
As in 150 million. According to Verisign, there are now more than 150 million registrations of .com (of which I account for about a dozen): .Com remains the most popular …
Apple waves goodbye to flags
As readers of this blog know, I’ve long advocated for Apple to abandon its use of flags on its global gateway. I first began saying so publicly in 2004. In …
.FR turns 34
Hard to believe, but the country code for France turned 34 last week. There are now roughly 3.6 million registrations in use. Where has the time gone? Yet I must …