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Happy Boxing Day

December 26, 2020 by John Yunker

For those of us in the US, today is simply the day after Christmas. But for many millions around the world, today is Boxing Day. Which you’ll see if you …

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Categories Amazon, Australia, Boxing Day, Holidays, Web Globalization, Web Globalization Report Card

As Apple leaves flags behind, Amazon begins waving them

December 16, 2020December 16, 2020 by John Yunker

I noted in September that Apple had given up using flags as icons for navigation (know as the global gateway). This was a positive step — not because I dislike …

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Categories Apple, Flags, Global gateway fail, Global Marketing, Global navigation, Web Globalization, Web Globalization Report Card

Web Globalization Report Card update

December 14, 2020 by John Yunker

So I’ve spent the past month or so speaking with those who manage global websites — learning the latest developments from their organizations — and now I dive into research. …

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Categories Business globalization, Web Globalization, Web Globalization Report Card

Translating for digital businesses: Multilingualism as a factor for business success

December 1, 2020 by John Yunker

My presentation for the Translating Europe Forum is now available on YouTube. I chime in beginning around 5:46. Hope you enjoy it!

Categories Business globalization, Culture, Global Marketing, Languages, Machine Translation, Retail globalization, Translation, Video, Web Globalization

Harley-Davidson: Not-so-easy riding in India

November 24, 2020 by John Yunker

Very interesting New York Times article on Harley-Davidson’s decision to close its Indian factory and effectively cease selling motorcycles in a market where motocycles are hugely popular. But Harleys are …

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Categories Global Marketing, India, Languages, Translation, Web Globalization

Singles Day: Not just for China anymore

November 24, 2020November 11, 2020 by John Yunker

I’ve written quite a bit about the world’s most lucrative shopping holiday. No, it’s not Black Friday, but Singles Day, which takes place every November 11th (11.11) in China, and …

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Categories Amazon, Business globalization, China, Holidays, Nike, Retail globalization, Singles Day, Translation, Web Globalization

TAUS launches Data Marketplace

November 24, 2020November 9, 2020 by John Yunker

TAUS has gone live with its Data Marketplace. This resource, co-developed with Translated and FBK Trento, and co-financed by the European Union, provides more than 35 billion words across more …

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Categories Business globalization, Crowdsourcing, Languages, Machine Translation, Translation, Vendors

Join me online at Translating Europe 2020

November 2, 2020 by John Yunker

I’m pleased to be participating virtually at the 2020 Translating Europe Forum. I’ll be presenting on Friday, November 6 on “Translating for digital businesses: multilingualism as a factor for business …

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Categories Business globalization, Events, Languages, Machine Translation, Translation

Amazon launches in Sweden with Amazon.se

October 29, 2020October 28, 2020 by John Yunker

As global expansion goes, Amazon has, over the years, moved slowest. But when it does commit to a market, it tends to stick around and increase its investment and service …

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Categories Amazon, Country Codes, Retail globalization, Sweden, Web Globalization, Web Globalization Report Card

What’s new (and coming) from Duolingo…

October 24, 2020 by John Yunker

With all events going virtual, I find I have so much less time these days. Previously, I would just pick a small number of events to travel to and ignore …

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Categories Apple, Business globalization, Events, Flags, Languages, Translation

Learn localization best practices at Lilt Ascend

October 20, 2020 by John Yunker

My thanks to Lilt for sponsoring Global by Design. Here are details on their upcoming event this week. I plan to attend… Your peers are sharing their localization secrets at …

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Categories Business globalization, Events, Intel, Languages, Translation, Web Globalization

.Com turns 150

October 17, 2020 by John Yunker

As in 150 million. According to Verisign, there are now more than 150 million registrations of .com (of which I account for about a dozen): .Com remains the most popular …

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Categories Countries, Country Codes, Domain names, Global Marketing, IDN (Intl. Domain Name), Verisign, Web Globalization

Apple waves goodbye to flags

September 21, 2020September 21, 2020 by John Yunker

As readers of this blog know, I’ve long advocated for Apple to abandon its use of flags on its global gateway. I first began saying so publicly in 2004. In …

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Categories Apple, Global By Design, Global Marketing, Global navigation, iPad, iPhone, Web Globalization, Web Globalization Report Card

.FR turns 34

September 7, 2020 by John Yunker

Hard to believe, but the country code for France turned 34 last week. There are now roughly 3.6 million registrations in use. Where has the time gone? Yet I must …

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Categories Country Codes, Domain names, Global navigation, Web Globalization

Calling all (vegan) translators

August 10, 2020 by John Yunker

Calling all (vegan) translators…

Categories Translation
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