As life sciences companies broaden their global sights to include new and emerging markets, their global (and mobile) websites have not always kept pace.
SDL recently commissioned a report in which I benchmarked a select group of 25 life sciences websites:
- Astra Zeneca
- Becton Dickinson
- Boston Scientific
- Bristol-Myers Squibb
- Edwards Life Sciences
- Eli Lilly resenius
- Gilead Sciences
- Johnson & Johnson/Janssen
- Perkin Elmer
- Smith & Nephew
- St. Jude Medical
From languages to localized content to usability, this report highlights those companies that have done the very best at taking their websites global. In addition, this report provides valuable best practices from which companies across all industries can benefit.
You can request a free copy of the report here.
And I will be presenting from the report on May 25th via webinar, also free. You can register here.
I hope you can join!
I’m pleased to be presenting next month in Santa Clara, California on website globalization best practices.
I’ll be drawing heavily on the most recent Report Card. And I’ll also be joined by a panel of web globalization experts.
Here are the details:
March 22, 2016
Santa Clara, CA
Bourbon Steak & Pub at Levi’s Stadium
The presentation is sponsored by SDL and it is free. So if you’re around I hope you can join us.
Click here to register.
I was happy to chat (virtually) with Kathleen recently about web globalization.
Here’s the interview.
There are now more than one billion international travelers, making the travel industry a benchmark for web globalization innovation and excellence.
So I’m pleased to be presenting a free webinar — sponsored by Lionbridge — to discuss my analysis of the leaders within this exciting industry, along with lessons for all companies.
My presentation will identify globalization trends (both positive and negative) in the travel industry. This webinar is designed to help you guide your web, marketing, and mobile teams to drive positive, efficient change.
You will learn:
- Best practices in web globalization
- Profiles of websites including Hotels.com, KLM, Hertz, DiscoverAmerica.com, and more
- The hottest languages on the web today
- Mobile considerations to save time & improve user experience
- How to make the most of social & user-generated content
Even if your company is not a travel company, you will learn valuable tips and insights to help your company stay ahead of the competition.
I hope you can join me!
May 20, 2014
11am – 12pm EST
Click here to register.
My latest post for client Pitney Bowes on selecting a translation agency.
Can I speak with your references?
Always, always check references. Ideally, you should speak with three to five references and at least one reference from within your industry. A reference can play an important role in not only helping you make a vendor selection, but also helping you avoid mistakes along the way. Often, references are more than happy to share lessons learned and best practices. If you’re new to translation, these references can be invaluable.
Your translation vendor is your partner in speaking to the world — as important as any employee. So take the extra time to check references!
I hope you’ll join me in a week for a free one-hour webinar (sponsored by Lionbridge).
I will talk about my research on the travel industry, focusing on how companies have taken their websites and mobile apps global. I’ll focus on languages, web architecture, navigation, and common missteps.
March 6, 2013
12:00 PM Eastern Standard Time | 17:00 Greenwich Mean Time
Click here to register