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China

Deglobalization & AI: The calm before the storm

April 29, 2025 by John Yunker

While reviewing websites for the 2025 Web Globalization Report Card I was struck by two things: Combined, I believe we are in the midst of the calm before the storm. …

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Categories AI, Business globalization, Global By Design, Global Customer Experience (GCX), Global Marketing, Languages, Machine Translation, Retail globalization, Translation, Web Globalization, Web Globalization Report Card, Wikipedia

For global brands, Russian is no longer a “top 10” language

March 11, 2024 by John Yunker

Russian was once considered a “top 10” language — one that any company serious about global growth would support. But Putin’s horrific actions have put an end to that. Over …

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Categories China, Country Codes, Global Marketing, Global navigation, Russia, Web Globalization, Web Globalization Report Card

The Year of the Dragon

February 9, 2024 by John Yunker

As we say farewell to the Year of the Rabbit we greet the Year of the Dragon. And, with it, my whirlwind tour of global and local websites taking advantage …

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Categories Apple, Business globalization, China, Culture, Holidays, Mercedes, Vietnam, Web Globalization, Web Globalization Report Card

This year, Singles Day is looking like just another day

November 12, 2023November 11, 2023 by John Yunker

It’s not secret that China is going through an economic rough patch. So it’s probably not surprise that might brief tour of Singles Day website promotions came up lighter than …

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Categories Amazon, China, Microsoft, Nike, Singles Day, Web Globalization

The Year of the Rabbit

January 22, 2023 by John Yunker

Lunar New Year is here and, with it, my whirlwind tour of global and local websites taking full advantage of this holiday. Here was my tour last year of the …

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Categories Apple, China, Chinese New Year, Culture, Mercedes, Web Globalization

The Year of the Tiger: Websites celebrate Lunar New Year

January 31, 2022 by John Yunker

If you were to visit the US home page of BMW you’d see the obligatory photograph of the latest models: But if you were to visit the China home page …

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Categories Amazon, Apple, BMW, China, Chinese New Year, Holidays, Web Globalization

Singles Day: The world’s largest shopping day

November 11, 2021 by John Yunker

As I mentioned a few days ago, Singles Day arrived well before the official start: 11/11. But now that it has officially arrived, a thought a few screen shots would …

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Categories Alibaba, Amazon, Business globalization, China, Disney, Events, Global Marketing, Microsoft, Nike, Retail globalization, Singles Day, Translation, Web Globalization, Web Globalization Report Card

Singles day is coming! On many websites it’s already here

November 5, 2021 by John Yunker

As I write this on November 5th, Singles Day (November 11th “11.11”) is nearly a week away. Singles Day is the world’s biggest shopping day, a virtual event that originated …

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Categories Alibaba, Amazon, Apple, China, Culture, Global Marketing, Nike, Retail globalization, Singles Day, Web Globalization, Web Globalization Report Card

Could China’s greatest threat be slackers?

July 3, 2021 by John Yunker

Fascinating article in the New York Times about an emerging generation of Chinese who are pushing back against the 996 (9 am to 9 pm, 6 days a week) work …

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Categories China, Culture

The global evolution of Apple.com

April 1, 2021 by John Yunker

After posting my Web Globalization Report Card video I was asked to comment on the global evolution of a few websites. So I thought I’d put together a brief presentation …

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Categories Apple, Business globalization, China, Global By Design, Global gateway fail, Global Marketing, Global navigation, Machine Translation, Retail globalization, Translation, Web Globalization, Web Globalization Report Card

Singles Day: Not just for China anymore

November 24, 2020November 11, 2020 by John Yunker

I’ve written quite a bit about the world’s most lucrative shopping holiday. No, it’s not Black Friday, but Singles Day, which takes place every November 11th (11.11) in China, and …

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Categories Amazon, Business globalization, China, Holidays, Nike, Retail globalization, Singles Day, Translation, Web Globalization

In China, email addresses are irrelevant

July 28, 2020 by John Yunker

Great article by the BBC about email vs. mobile apps in China — and why email is losing out to the most popular apps. It’s important for Westerners such as …

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Categories China, Culture, Domain names, Web Globalization

Why deglobalization will not dampen web globalization

April 23, 2020April 22, 2020 by John Yunker

In February, when I published the 2020 Web Globalization Report Card, the coronavirus was itself going global. Since then, there has been much talk about how the coronavirus will turn …

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Categories Business globalization, Web Globalization, Web Globalization Report Card

From AZMKIMI to MZOO: Chinese brands take over Amazon.com

March 7, 2020 by John Yunker

Very interesting article by John Herrman in the New York Times about the rise of Chinese sellers on Amazon and their very interesting choices of brand names. From the article… …

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Categories Alibaba, Amazon, Brand TLDs, China, Domain names, Global By Design, Global Marketing, Languages, Retail globalization, Web Globalization, Web Globalization Report Card

Forget it Jeff, it’s China

April 18, 2019 by John Yunker

Another one bites the dust in China (Amazon.cn), expanding upon my previous post on the challenges of succeeding in China. Wall Street Journal: Amazon’s E-Commerce Adventure in China Proved Too …

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Categories Amazon, China, Retail globalization, Web Globalization
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