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Adventures in web globalization, since 2002

Global by Design
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The Global Evolution of Nike

July 13, 2021 by John Yunker

Awhile back, I documented the evolution of Apple.com. Now let’s take a look at Nike.com. I hope you like it — and I welcome suggestions for future videos. PS: Nike …

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Categories Business globalization, Country Codes, Flags, Global By Design, Global Marketing, Global navigation, Languages, Nike, Retail globalization, Usability, Video, Web Globalization, Web Globalization Report Card

Findings from the 2021 Web Globalization Report Card

June 26, 2021 by John Yunker

I recently spent an hour virtually with Tucker Johnson of Nimdzi to talk about the 2021 Web Globalization Report Card. I hope you enjoy it! Link

Categories Global Marketing, Global navigation, Languages, Reports, Translation, Vendors, Web Globalization, Web Globalization Report Card

Mailchimp begins going global (and makes a few rookie mistakes)

June 23, 2021 by John Yunker

As a Mailchimp user I was intrigued to be greeted by this header recently: I clicked on the link and found the following five languages: Not many languages, but a …

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Categories Global By Design, Global gateway fail, Global navigation, Languages, Usability, Web Globalization, Web Globalization Report Card

The State of Localization 2021: Get the report; register for the webinar

June 15, 2021 by John Yunker
State of Localization Webinar banner

A few months ago, Global by Design sponsor Lilt sponsored a survey to assess the state of the localization industry. That report is now ready and it reflects input from more …

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Categories Business globalization, Global Marketing, Languages, Reports, Software Localization, Translation, Vendors, Web Globalization

Clubhouse fails the flag test

May 30, 2021 by John Yunker

I recently joined Clubhouse — thanks to Lee Vann and to Kathrin Bussmann for inviting me to participate in one of her weekly chats. When I “onboarded” to the app …

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Categories Flags, Global By Design, Global gateway fail, Languages, Usability, Web Globalization

Hyperglot shows you which fonts support which language(s)

April 6, 2021 by John Yunker

This is an interesting new tool from the font designers at Rosetta: Hyperglot. As seen here, you can select a font (640 so far) and see which scripts and languages …

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Categories Fonts, Global By Design, Languages, Unicode, Web fonts

Russia mandates locally made apps on mobile devices

April 2, 2021 by John Yunker

What was for many years a threat has now become a reality — a Russian law requiring mobile phone manufacturers to ship with preinstalled Russian-made apps (or allow them to …

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Categories Apple, iPhone, Mobile, Russia, Web Globalization

The global evolution of Apple.com

April 1, 2021 by John Yunker

After posting my Web Globalization Report Card video I was asked to comment on the global evolution of a few websites. So I thought I’d put together a brief presentation …

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Categories Apple, Business globalization, China, Global By Design, Global gateway fail, Global Marketing, Global navigation, Machine Translation, Retail globalization, Translation, Web Globalization, Web Globalization Report Card

Last chance to participate in the LILT localization survey

March 7, 2021 by John Yunker

LILT, a Global by Design sponsor, is asking for those of us in the localization industry to give our thoughts on localization trends, best practices and our priorities for the …

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Categories Business globalization, Companies, Global Marketing, Languages, Q&A, Software Localization, Transcreation, Translation, US Hispanic Market, Vendors, Web Globalization

Translating for digital businesses: Multilingualism as a factor for business success

December 1, 2020 by John Yunker

My presentation for the Translating Europe Forum is now available on YouTube. I chime in beginning around 5:46. Hope you enjoy it!

Categories Business globalization, Culture, Global Marketing, Languages, Machine Translation, Retail globalization, Translation, Video, Web Globalization

TAUS launches Data Marketplace

November 24, 2020November 9, 2020 by John Yunker

TAUS has gone live with its Data Marketplace. This resource, co-developed with Translated and FBK Trento, and co-financed by the European Union, provides more than 35 billion words across more …

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Categories Business globalization, Crowdsourcing, Languages, Machine Translation, Translation, Vendors

Join me online at Translating Europe 2020

November 2, 2020 by John Yunker

I’m pleased to be participating virtually at the 2020 Translating Europe Forum. I’ll be presenting on Friday, November 6 on “Translating for digital businesses: multilingualism as a factor for business …

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Categories Business globalization, Events, Languages, Machine Translation, Translation

What’s new (and coming) from Duolingo…

October 24, 2020 by John Yunker

With all events going virtual, I find I have so much less time these days. Previously, I would just pick a small number of events to travel to and ignore …

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Categories Apple, Business globalization, Events, Flags, Languages, Translation

Visa: The best global financial services website of 2020

August 2, 2020 by John Yunker

For the 2020 Web Globalization Report Card, we benchmarked the following 8 financial services websites: Allianz American Express Axa Citibank HSBC Mastercard Visa Western Union Financial services, which has long …

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Categories Global By Design, Global Marketing, Global navigation, Languages, Reports, Translation, Usability, Web Globalization, Web Globalization Report Card

Tiffany again emerges as best global luxury website (and why luxury brands fail at web globalization)

July 13, 2020July 13, 2020 by John Yunker

Luxury brands treat language is another of their luxury item, instead of the necessity it truly is.

Categories Global By Design, Global gateway fail, Global Marketing, Global navigation, Languages, Retail globalization, Translation, Web Globalization, Web Globalization Report Card
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