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John Yunker

John is co-founder of Byte Level Research and author of Think Outside the Country as well as 19 editions of The Web Globalization Report Card.

What do you get for the billionaire who has everything? How about a vanity TLD?

May 18, 2016 by John Yunker

I love this story in CircleID about how the Hong Kong billionaire Richard Li has registered the generic top-level domain .richardli. I have no idea what he paid but the …

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Categories Brand TLDs, Domain names

Now you can register the Korean equivalent of .com: 닷컴

May 16, 2016 by John Yunker

Earlier this year Verisign, the registry that manages the .com and .net domains, began rolling out the localized Japanese equivalent of .com: .コム. Today, Verisign adds another language to the mix, with …

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Categories Country Codes, Global navigation, IDN (Intl. Domain Name), Japan, South Korea, Verisign

Web Globalization Leaders in Life Sciences

May 9, 2016 by John Yunker

As life sciences companies broaden their global sights to include new and emerging markets, their global (and mobile) websites have not always kept pace. SDL recently commissioned a report in …

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Categories Business globalization, Country Codes, Global By Design, Global Marketing, Global navigation, Languages, Translation, Vendors, Web Globalization

Adobe: The best global consumer technology website of 2016

May 4, 2016 by John Yunker

For the 2016 Web Globalization Report Card, we studied the following 15 consumer technology websites: Adobe Apple Canon Dell HP HTC Lenovo LG Microsoft Nikon Panasonic Samsung Sony Toshiba Xiaomi The …

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Categories Adobe, Apple, Companies, Microsoft, Samsung, Web Globalization, Xiaomi

American Express: The best global financial services website of 2016

April 25, 2016 by John Yunker

For the 2016 Web Globalization Report Card, we studied 9 financial services websites: Allianz American Express Axa Citibank HSBC Marsh MasterCard Visa Western Union American Express emerged on top with support …

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Categories Business globalization, Mobile, Web Globalization, Web Globalization Report Card

What’s the most multilingual website?

April 12, 2016 by John Yunker

I often point to Wikipedia as one of the most multilingual websites on the Internet. Which is a major reason why Wikipedia finished in third place in the 2016 Web Globalization Report …

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Categories Global By Design, Global navigation, Languages, Translation, Web Globalization, Wikipedia

You can now register the Japanese equivalent of .com: .コム

April 5, 2016April 4, 2016 by John Yunker

And so it begins. Verisign, the registrar that manages .com domains, has begun its rollout of non-Latin .com equivalents, beginning with Japanese: Now, if you don’t have a Japanese domain name, …

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Categories IDN (Intl. Domain Name), Japan, Verisign

Say hello to the first .google domain

March 29, 2016 by John Yunker

Google announced the launch of domains.google. today, not a new service but a newly “domained” service. I think it’s fitting that the first public use of .google is applied to …

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Categories Google, gTLDs

Chinese marathoners suffer from lack of translation

March 27, 2016 by John Yunker

According to People’s Daily, a number of runners in a South China marathon suffered from more than simply lack of hydration. Try lack of translation. The bar of soap shown above was …

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Categories China, Translation

Intel: The best global enterprise technology website of 2016

March 17, 2016 by John Yunker

For the 2016 Web Globalization Report Card, we studied 11 enterprise technology websites: Autodesk Cisco Systems EMC IBM Huawei Intel Oracle SAP Texas Instruments Xerox VMware With support for 23 languages, Intel …

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Categories Business globalization, Cisco Systems, Country Codes, Intel, Machine Translation, Web Globalization, Web Globalization Report Card

Chinese drawing even with English on global websites

March 7, 2016 by John Yunker

Over the past decade Simplified Chinese has grown to become one of the most popular languages on global websites, second only to English. According to the Web Globalization Report Card, …

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Categories China, India, Languages, Russia, Translation, Web Globalization, Web Globalization Report Card

The best global automotive website of 2016: BMW

February 11, 2017February 24, 2016 by John Yunker

For the 2016 Web Globalization Report Card, we studied 13 automotive websites: Audi BMW Chevrolet Ford Honda Hyundai Land Rover Lexus Mercedes Mini Nissan Toyota Volkswagen I want to preface this …

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Categories Automotive web localization, BMW, Honda, Mercedes, Nissan, Toyota, Web Globalization, Web Globalization Report Card

Join me in Santa Clara next month for a web globalization event

February 23, 2016 by John Yunker

I’m pleased to be presenting next month in Santa Clara, California on website globalization best practices. I’ll be drawing heavily on the most recent Report Card. And I’ll also be joined …

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Categories Events, Vendors, Web Globalization

Is your website losing the language race?

February 18, 2016 by John Yunker

For the past 12 years, the Web Globalization Report Card has closely tracked the languages supported by the leading global websites, including companies such as Apple, IBM, 3M, GE, Microsoft, and Google. …

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Categories Google, Languages, Samsung, Web Globalization, Web Globalization Report Card

Most global websites now use country codes

February 11, 2017February 17, 2016 by John Yunker

As part of the 2016 Web Globalization Report Card I note the use of country codes among the world’s leading brands. It’s an imperfect process because different companies use country codes …

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Categories Country Codes, Google, Honda, Mercedes, Web Globalization, Web Globalization Report Card
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Global by Design began in 2002 and is hosted by Byte Level Research.

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