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John Yunker

John is co-founder of Byte Level Research and author of Think Outside the Country as well as 19 editions of The Web Globalization Report Card.

Free Webinar: Strategies for Choosing a Language Service Provider

February 16, 2011 by John Yunker

Join me next week (February 24th at 9 am Eastern) for a free webinar hosted by Lionbridge. I’ll be sharing what I’ve learned over the years as both a provider and …

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Categories Events, Vendors, Web Globalization

Twitter launches translation crowdsourcing, again

February 14, 2011 by John Yunker

Twitter went live with its newly updated translation center today. This is the second iteration of the platform; it first launched in October 2009, but was closed less than a …

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Categories Crowdsourcing, Software Localization, Twitter

Best global hotel web site of 2011: Accor Hotels

February 28, 2017February 14, 2011 by John Yunker

We included nine hotel and resort web sites in the 2011 Web Globalization Report Card. The Web Globalization Report Card is an annual benchmark of how effectively companies internationalize and …

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Categories Four Seasons, Hilton, Hotels.com, Hyatt, Intercontinental Hotels, Marriott, Travel companies, Web Globalization, Web Globalization Report Card

Google Translate App for iPhone: Will it hit number 1? (Answer: Yes!)

June 19, 2013February 9, 2011 by John Yunker

I’m a little amazed by all the press that the Google Translate app for iPhone is getting today. From The Wall Street Journal to the LA Times, this app is …

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Categories Apple, Google, iPhone, Machine Translation

Best professional services web site of 2011: Deloitte.com

February 8, 2011 by John Yunker

We included nine professional services websites in the 2011 Web Globalization Report Card. The Web Globalization Report Card is an annual benchmark of how effectively companies internationalize and localize their …

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Categories Web Globalization, Web Globalization Report Card

Japanese IDNs are losing momentum

February 7, 2011 by John Yunker

I am bullish on internationalized domain names (IDNs). I view them as a natural evolution of a multilingual Internet. But I also am well aware that there are those who …

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Categories IDN (Intl. Domain Name)

Local by design; global by accident

February 2, 2011 by John Yunker

When I first visited Japan, I was struck by the range of local products made by the Japanese subsidiary of Coca-Cola, like Georgia Coffee (in a can, no less). This phenomenon is …

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Categories Business globalization, China

Think your translator is cutting corners? Try the machine translation detector…

June 19, 2013January 27, 2011 by John Yunker

Lior Libman of One Hour Translation has released a web tool that you can use to quickly determine if text was translated by one of the three major machine translation …

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Categories Apple, Machine Translation, Translation, Vendors

The world according to FedEx

January 24, 2011 by John Yunker

I must warn you that if you visit this FedEx microsite you might lose an hour or so viewing the many data maps. Above is a view of Facebook users …

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Categories Business globalization

The Top 25 Global Web Sites of 2011

April 1, 2013January 17, 2011 by John Yunker

I’m pleased to announce the publication of the 2011 Web Globalization Report Card. This year, we reviewed 250 web sites across 25 industries. The web sites represent nearly half of …

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Categories Arabic, Brazil, Business globalization, China, Culture, Global navigation, Google, India, Microsoft, Reports, Russia, Translation, Twitter, Web Globalization, Web Globalization Report Card, Wikipedia

Facebook is the best global web site of 2011

January 14, 2011 by John Yunker

Analysis for The 2011 Web Globalization Report Card is now complete, and Facebook has emerged in first place, narrowly edging out Google. Last year, Google and Facebook tied for first …

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Categories Google, Web Globalization, Web Globalization Report Card

Latino Link: Q&A with author Joe Kutchera

January 5, 2011 by John Yunker

Hispanics make up about 15% of the US population, or 45 million people. Not only is this group growing at a faster pace than the national average, but its spending …

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Categories Q&A, US Hispanic Market

Select Country; Select Language

December 29, 2010 by John Yunker

Just a quick note to highlight a guest article I wrote for UX Magazine on best practices in global gateways. Link

Categories Global navigation

Previewing the 2011 Web Globalization Report Card

December 27, 2010 by John Yunker

I’ve begun work on the 7th edition of the Report Card. To produce this report I individually review more than 200 global web sites across more than 20 industries. Needless …

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Categories Apple, Google, Russia, Translation, Web Globalization, Web Globalization Report Card

A hit iPhone app, via Armenia

December 21, 2010 by John Yunker

When I first discovered the popular iPhone photo app Instagr.am, my first thought was: Look, another creative use of a country code! In this case, the country code in question …

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Categories Country Codes
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