Think Socially; Act Globally
Earlier this year I was asked about how best to align global social media content with global websites. My answer ultimately resulted in this article in Multilingual. When asked by …
Month: September 2021
Just one week until Lilt Ascend 2021; Here’s why to attend:
A sponsored blog post from Lilt. These days, with more and more customer interactions moving online, a lot of important discussions are happening in the localization industry. As companies are …
ESPN gives its global gateway ‘prime time’ coverage
Rarely do I see a global gateway make it into a TV commercial. But I was watching ESPN’s recent advert for its mobile app and there is was — a …
When localizing for South Korea…
Web localization is a never-ending journey. And because the world is constantly changing, what worked yesterday may not be as effective tomorrow. Like this visual development in South Korea: When …
The localization (or lack thereof) of global city websites
A number of cities around the world have adopted bespoke top-level domains, such as .NYC, .Tokyo and .London and .Vegas But the key to a successful global city website is …
Upgrade your Global Customer Experience strategy at Lilt Ascend, October 6-7
LILT, a Global by Design sponsor, is hosting the next edition of its popular Ascend conference on October 6-7. The event is designed to help you reach the 87% of …
Website performance is like the weather
Everyone talks about it but nobody does anything about it. Consider the following chart representing the “weight” of mobile home pages from the 2021 Web Globalization Report Card. This year, …