The inherent flaw of the translation icon
There is no internationally accepted definition of what a “translation” icon should look like. But here’s the icon websites tend to use: You see it many places these days — …
There is no internationally accepted definition of what a “translation” icon should look like. But here’s the icon websites tend to use: You see it many places these days — …
One of the takeaways from the Web Globalization Best Practices & Emerging Trends report is that language is a feature, every bit as important as many other features. After all, …
Website performance is like the weather — everyone talks about it but nobody seems to do anything about it. I read a great article recently on website performance — do …
Russian was once considered a “top 10” language — one that any company serious about global growth would support. But Putin’s horrific actions have put an end to that. Over …
I was happy to connect with Multilingual on the most recent Report Card. Here’s the interview!
Twenty years ago, Wikipedia was just a few years old and available in about a dozen languages. Today, Wikipedia supports more than 300 languages and has emerged on top of …
As we say farewell to the Year of the Rabbit we greet the Year of the Dragon. And, with it, my whirlwind tour of global and local websites taking advantage …
Late last year Krispy Kreme entered its 39th foreign market: France. And it launched a localized website to match. The company plans to open 500 stores in France over the …
For those of you keeping count this is number 20. Yes, as in 20 years. I’ll have much more to share about that later this year. But for now let’s …
It’s not secret that China is going through an economic rough patch. So it’s probably not surprise that might brief tour of Singles Day website promotions came up lighter than …
As I prep for two classes on best practices in global navigation, I came across the Spanish-language website for GEICO and I noticed a small but non-trivial error. See if …
I know it appears that I’m out to punish Mailchimp — as I first started calling out its rookie mistakes back in 2021. I am a paid subscriber so I …
A little more than a year ago I wrote about Mailchimp’s improved global gateway. Here is what you would have seen in the header back then: And here is the …
If someone from outside the US lands on your US-centric .com home page, what is their first impression? And what if they don’t speak English? What visual and textual clues …