Last year, I noted that Mailchimp had begun its global expansion with a few rookie mistakes. Mailchimp was using its super-header to announce support for multiple languages: The globe icon was (and is) perfect. But the location was not sustainable;…
A number of cities around the world have adopted bespoke top-level domains, such as .NYC, .Tokyo and .London and .Vegas But the key to a successful global city website is that it is a multilingual website. And, sadly, too many…
As a Mailchimp user I was intrigued to be greeted by this header recently: I clicked on the link and found the following five languages: Not many languages, but a start. And I was happy to see the generic gateway…
Join me this Thursday for a virtual presentation on The Art of the Global Gateway: Best Practices in Global Navigation for Websites. The global gateway is the initial point of contact between your website and the world — it is,…
I noted in September that Apple had given up using flags as icons for navigation (know as the global gateway). This was a positive step — not because I dislike flags, but because flags often cause more problems then they…
Thanks to a heads-up from Ali at CircleID, I discovered a new report by Oxford Information Labs (sponsored by the Council of European National Top-Level Domain Registries. The Council of European National Top-Level Domain Registries (CENTR) gave Oxford Information Labs…