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India

Apple web localization in India appears to be working

July 6, 2021 by John Yunker
Apple India website

I always perk up when I see data that supports web localization. According to this article, Apple launching a dedicated ecommerce website for India last year led to a significant …

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Categories Apple, India, Retail globalization, Web Globalization

Harley-Davidson: Not-so-easy riding in India

November 24, 2020 by John Yunker

Very interesting New York Times article on Harley-Davidson’s decision to close its Indian factory and effectively cease selling motorcycles in a market where motocycles are hugely popular. But Harleys are …

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Categories Global Marketing, India, Languages, Translation, Web Globalization

Amazon and India: Actions and Languages

September 7, 2019 by John Yunker

In technology, as in life, actions speak louder than words. And if you look at the actions Amazon has been taking over the past 18 months, it’s clear that Amazon …

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Categories Amazon, India, Languages, Machine Translation, Mobile, Retail globalization, Software Localization, Translation, Web Globalization, Web Globalization Report Card

Google and Wikipedia: Partners in (multilingual) content

January 28, 2019 by John Yunker

In 2008, Google launched a project called Knol. Remember it? It was designed to replace Wikipedia. Google apparently wasn’t happy that so many of its visitors were quickly abandoning it …

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Categories Google, India, Languages, Machine Translation, Translation, Web Globalization, Web Globalization Report Card

Think you can succeed in India supporting English only? Think again.

October 9, 2018May 21, 2018 by John Yunker

#serveinmylanguage It’s more than a hashtag; it’s a social movement. And it’s growing. A movement among Indian consumers to force the vendors who depend on their business to actually support …

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Categories Australia, Business globalization, Culture, Facebook, India, Languages, Retail globalization, Translation, Web Globalization Report Card

India: Growing like crazy and craving local-language content

June 1, 2017 by John Yunker

Mary Meeker of Kleiner Perkins released her 2017 Internet Trends report today — the mother of all PowerPoint decks. I last commented on the 2014 deck. A few slides jumped out at …

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Categories Facebook, Global Marketing, Google, India, Web Globalization, Web Globalization Report Card

Are you celebrating India’s festival season? Amazon sure is

February 11, 2017October 2, 2016 by John Yunker

Flipkart has long been the dominant ecommerce retailer in India, but Amazon is no longer content to remain in second place. Amazon launched its Great Indian Festival promotion this week with free prizes including a …

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Categories Amazon, Chevrolet, Global Marketing, Holidays, India, India Festival Season, Retail globalization, Singles Day, Web Globalization

IDN update: Korea and India join the party

September 27, 2010 by John Yunker

To date, there have been 33 internationalized domain name (IDN) requests across 22 languages. Most recently, India and Korea passed the string evaluation stage with their IDNs. I’ve updated my IDN …

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Categories Country Codes, IDN (Intl. Domain Name)

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