Adventures in web globalization, since 2002
The fine folks at Multlingual Search have published a report on the state of the search engine markets in more than a dozen countries. This report is a quick read and, best of all, it’s free. You can download it …
Although the country code .SU (Soviet Union) refuses to die, .YU (Yugoslavia) is now history. As the ICANN blog notes: With the transition of Serbia and Montenegro to using .RS and .ME comes the task of migrating users from the …
The .su country code domain stands for Soviet Union. It was established in 1990, just before the Soviet Union ceased to exist. And although the Soviet Union is but a memory, .su is alive and well, despite the best efforts …
SDL today released its “World Language League Table” which lists the languages that SDL has been most frequently translating. The company says it translates more than a billion words each year into more than 150 languages. Here are then 10 …
First of all, I must admit that I’m a year off on predicting when eBay’s international revenues would surpass domestic revenues. I had predicted 2006. I underestimated how quickly eBay’s domestic revenues would continue to grow — and for the …
Speaking of Russia, according to the Wall Street Journal (subscription required), Campbell Soup is making a big push into both Russia and China. The company makes most of its money from the US and just a small amount of money …
In April, after publishing a Web localization report for Brazil, we soon began receiving requests for a similar report on Russia. So I’m pleased to announce our Russia Localization Report. The report is designed to be a quick read for …
Last year, Montenegro became independent from Serbia and now Kosovo is making a strong push in that direction. But Serbia does not want to let go of Kosovo and has Russia on its side. Meanwhile, Kosovo is appealing to the …
A few weeks ago I wrote about AOL’s new portal for India. According to Reuters, or, Thomson, AOL is only just getting started. AOL plans to expand into 14 markets over the next two years. And this is in addition …
Last year Starbucks successfully defended its brand name in Russia. Now the company is preparing to cash in on its brand name. According to Starbucks Gossip, “Moscow’s second Starbucks (the first one works in the U.S. embassy) is to be …
Note: This post is excerpted from the September issue of the Global By Design newsletter. Earlier this year, we published the third edition of The Web Globalization Report Card, our annual benchmarking of many of the world’s leading corporate Web …
The domain name system (DNS) was built by geeks for geeks. It was never intended to be all that user friendly — and, for many people, it’s not. That’s one reason why search engines have come in handy — because …
According to the Moscow Times, Starbucks “has regained the right to use its brand on coffee houses in Russia after a protracted legal battle with a trademark squatter who was asking $600,000 for the logo, the intellectual property agency said …
According to the Moscow Times, Starbucks has opened its first retail location in Russia. No Russian Web site yet, but I have no doubt that one is in the works. That makes it 19 countries (and counting) for Starbucks. And, …
Emerging markets are driving the Web globalization revolution. Investment bankers use an acronym that is going to have a major impact on the future of the globalization industry: BRIC. BRIC stands for Brazil, Russia, India, and China, the four countries …