Adventures in web globalization, since 2002
John Yunker 
I recently finished reading Another One Bites the Grass: Making Sense of International Advertising Yes, I know the title is a bit odd. Yet whether you create global advertisements, businesses, …
Here’s an interesting article about a recent study by George Barnett, professor of communication at the University of Buffalo. According to the study: …the decades-long tendency toward Internet dominance by …
The European Union has much stricter customer data restrictions than the U.S. Even Microsoft couldn’t skirt those regulations, as reported in EU Business: The US software giant Microsoft has agreed …
Unicode is one of the most significant achievements in computing over the past decade. It’s just a shame that so few people know about it. What the heck is Unicode? …
Today, Office Depot launched its Spanish language Web site. It’s just a matter of time before Staples follows suit. I found this interesting tidbit in the press release: According to …
An article in the LA Times describes the phenomenal success of Gabriel Garcia Marquez’ memior (the first of three books): “Vivir Para Contarla” (Living to Tell the Tale). The big …
It has been roughly a year since RealNames imploded, bringing down with it a service that had supported the resolution of multilingual domain names. The implosion was a big blow …
When asked about his company’s plans for 2003, Kirk Pond, the CEO of Fairchild Semiconductor, talked mostly about Asia, specifically China. His company already does 70% of its business in …
Is American entertainment a bellweather for other American products around the world? American multinationals must certainly hope not, based on this recent article. It seems that American studios are no …
When the world loved America, American multinationals could do (almost) no wrong. Nike, Coke, McDonald’s and the rest could sell their goods practically anywhere in the world and make a …
I contributed an op-ed piece to the Boston Globe. They published it yesterday, and I’d love to hear what you think. Here’s an excerpt… Former advertising executive Charlotte Beers, now …
Web services, should it become a global success story, will require modifications along the way. The Web Services Internationalization Task Force will be instrumental to its success. Here’s an interesting …
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The French children’s clothing store Jacadi is a case study in the craziness that is globalization. Here is a French store expanding into the U.S. market because its fashions are …
From .ar (Argentina) to .za (South Africa), there are more than 100 country code top level domain names (ccTLDs) out there just ready for the taking. And many people have …