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Month: May 2015

No Ordinary Disruption: It’s time to reset intuitions

May 27, 2015 by John Yunker

I was given a review copy of No Ordinary Disruption: The Four Global Forces Breaking All the Trends, which I read over the weekend. The authors are Richard Dobbs, James Manyika, and Jonathan Woetzel — all directors at the McKinsey Global …

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Categories Books, Brazil, China, Global Marketing, India, Retail globalization, Web Globalization, Xiaomi

Hotels.com, Hotels.ng and the value of country codes

May 28, 2016May 26, 2015 by John Yunker

I read today about the Nigerian startup Hotels.ng and my first thought was why Hotels.com didn’t already own the Nigerian country code. After all, Hotels.com owns country codes for France and Italy and Japan, among others. But was apparently late to registering …

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Categories Country Codes, Domain names, Global Marketing, Global navigation, Web Globalization

Global gateway fail: App Annie

May 19, 2015 by John Yunker

I want to focus on App Annie because it appears the company is planning to significantly expand its global reach — and therefore needs a gateway suited to task. Currently, App Annie supports five languages. But you might not know …

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Categories Global gateway fail, Global navigation, Usability

The humans behind machine translation

May 15, 2015 by John Yunker

Google Translate is the world’s most popular machine translation tool. And, despite predictions by many experts in the translation industry, the quality of Google Translate has improved nicely over the past decade. Not so good that professional translators are in any …

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Categories Crowdsourcing, Google, Languages, Machine Translation

Who needs BRIC when you have the Blue Banana?

May 12, 2015 by John Yunker

Perhaps it’s human nature (or perhaps just savvy marketing) to think up new and unique ways of organizing our world. BRIC (Brazil, Russia, India, China) is one popular grouping. And did you know about MINT (Mexico, Indonesia, Nigeria, Turkey)? Or MIST (Mexico, …

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Categories Business globalization

Greece gets an Internationalized Domain Name (IDN)

May 7, 2015 by John Yunker

Greece has received string approval for an IDN, shown below in red: This brings to 35 the number countries with approved IDNs — and an impressive range of scripts, shown here: I’ve just updated the IDN map of the world. If you’d like to …

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Categories Country Codes, Global navigation, IDN (Intl. Domain Name), Languages

Translators Without Borders and the Wikipedia 100-language project

May 3, 2015 by John Yunker

Translators Without Borders is an amazing organization of volunteer translators using their skills to make the world a better place. One project worth noting is an ambitious effort to translate valuable Wikipedia articles into 100 languages: The 100 x 100 Wikipedia …

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Categories Languages, Wikipedia

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