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global gateway fail

Krispy Kreme goes to France

February 5, 2024 by John Yunker

Late last year Krispy Kreme entered its 39th foreign market: France. And it launched a localized website to match. The company plans to open 500 stores in France over the …

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Categories Country Codes, Flags, Global By Design, Global gateway fail, Global Marketing, Global navigation, Retail globalization, Web Globalization, Web Globalization Report Card

GEICO’s Spanish-language website: 15 minutes could make it better

October 21, 2023 by John Yunker

As I prep for two classes on best practices in global navigation, I came across the Spanish-language website for GEICO and I noticed a small but non-trivial error. See if …

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Categories Global Customer Experience (GCX), Global gateway fail, Global navigation, Translation, US Hispanic Market, Web Globalization, Web Globalization Report Card

Google Firebase global gateway fail

November 26, 2022 by John Yunker

Awhile back I mentioned the missing scrollbar from the Delta Airlines global gateway. It seems that Delta is not alone in making this rookie mistake. Even the folks at Google …

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Categories Global gateway fail, Global navigation, Google, Web Globalization, Web Globalization Report Card

Global Gateway Fail: Yandex

January 15, 2015 by John Yunker

Yandex is Russia’s leading search engine and, following in Google’s footsteps, is eager to take over much of Russia’s Internet, which naturally includes the web browser. Yandex is also in …

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Categories Global navigation, Russia, Yandex

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