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Global by Design
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Peak flag: The decline of flags on websites has begun

November 19, 2018 by John Yunker

I’m pleased to say that, based on the websites I study regularly, we’ve reached “peak flag.” In other words, at a high level, companies are now beginning to move away …

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Categories Apple, China, Delta Airlines, FedEx, Global By Design, Global gateway fail, Global Marketing, Global navigation, Marriott, Nike, Usability, Web Globalization, Web Globalization Report Card

Is your global gateway stuck in the basement?

October 30, 2014October 29, 2014 by John Yunker

When you welcome visitors into your home, you probably don’t usher them directly to the basement. Yet when it comes to websites, this is exactly how many companies treat visitors from around the …

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Categories Apple, Global By Design, Global navigation, Microsoft, Web Globalization

Navigating the multilingual web: The Art of the Global Gateway

September 9, 2010 by John Yunker

In 1999, I first used the term “global gateway.” At the time, I was referring to a company’s “select language” pull-down menu. Needless to say, the term stuck. But it has …

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Categories Global navigation

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