Monolingual vs. Multilingual Web Pages
Here is another fine Q&A from Richard Ishida of the World Wide Web Consortium Internationalization Group: What are the trade-offs between international sites that are monolingual vs. multilingual?
Web Globalization
Worldwide Profits
A nice article in the Sarasota Herald-Tribune on how Web globalization benefits small business owners.
Revenge of the Non-Native English Speakers
Here is a very timely article on the growing relevance of multilingual, multicultural employees to the success of their companies within the U.S. and abroad. According to the article: No …
Globalizing CSS
As more and more Web sites make use of cascading style sheets (CSS), more and more Webmasters will struggle with localizing these sites into additional languages. Here is a valuable …
Who’s Using Unicode Right Now?
It it sometimes assumed that Unicode is a popular encoding “behind the scenes” but rarely used on the home pages of major corporate Web sites. While many major corporate Web …
Globalization Case Study
An excellent article on the challenges of running a global team: CNET News Here is an excerpt: Even when employees have good language skills, they naturally interpret written and verbal …
New Generation Latinos
Corporations, anxious for growth, are increasingly opening their eyes to the U.S. Latino market — a market that now has its own Web site: New Generation Latino Consortium. In the …
Retailers Awaken to Spanish Speakers
According to this article in USA Today, U.S. retailers are finally waking up to lucrative – and growing – market right under their noses: Hispanics. AOL, Nissan, and Office Depot …
Book Review: Creative Destruction
Creative Destruction: How Globalization is Changing the World’s Cultures is an important book. It’s also an accessible book, free of business jargon and consultant-speak. Tyler Cowen takes a very practical …
Globalization Resources
Microsoft has posted the presentations from the most recent Unicode conference online. While some presentations are a tad bit on the cryptic side, others are worth a look. I found …
The Last Days of Brand America
A few savvy American companies have known this for some time now, but it took the recent global protests of “American” products to make the rest of corporate America rethink …
Spanish Speakers and the Internet
The research firm comScore Networks just released the results of a survey of more than 50,000 U.S. Hispanic Web surfers. This study found that U.S. Hispanic Internet users outnumber the …
ICANN Goes Global — Gradually
Since its inception, ICANN (Internet Corporation for Assigned Names and Numbers) has been criticized for favoring the U.S. over other countries. But with a new president in office, Australian Paul …
There is No Such Thing as “Rest of World”
Multilingual Computing has published a very useful supplement on best practices in Web globalization. You can download a copy here. The following is an excerpt from an article that I …
The Globalization of Google
Amy Campbell alerted me to a very interesting graphic on the Google Zeitgeist page. It tracks the languages used to access Google over the past two years: Google handles more …