Starbucks currently has 19,000 locations of which 11,000 are in the US. According to this Wall Street Journal Q&A (reg. required), Howard Schultz remains optimistic about Asia: Outside the U.S., Starbucks is now in 62 countries. “The biggest opportunity we have …
Read moreStarbucks in Asia: From serving expats to serving locals
So I just spent an hour upgrading my iPhone to iOS 7. My first thought was: Boy, these icons are ugly. And there’s this strange mix of text-only buttons and visual buttons. Some of the apps feel like a step …
Read moreSo what if the icons are ugly, iOS 7 now supports Tamil
So your company is successful on Facebook. And Twitter. And now you want to expand your social reach into China. Well, you can pretty much forget Facebook and Twitter, because these services are blocked. Instead, you’ll need to focus on …
Read moreWhen localizing social content for China, think beyond Facebook and Twitter