AOL: 14 Countries in 18 Months
A few weeks ago I wrote about AOL’s new portal for India. According to Reuters, or, Thomson, AOL is only just getting started. AOL plans to expand into 14 markets over the next two years. And this is in addition …
India
Web Globalization Reaches the Top: Cisco’s CGO
As early as 2000, people like me have been saying that it would be just a matter of time before corporations added a Chief Globalization Officer to their ranks. It was an easy prediction to make, but the timing was …
English, Chinese, and Hindi?
According to Silicon India Google CE Eric Schmidt says India will become the world’s biggest Internet market in 5 to 10 years. Says the article, “Schmidt’s other futurist view is that Hindi, not Hispanic, could become one of the world’s …
Google Adwords in Emerging Markets
Adwords is Google’s revenue engine. Advertisers pay to be included on Google’s search engine results page as well as on targeted Web sites that host Google ads, ranging from personal blogs to local and topical news sites. When the user …
Borders to Enter Middle East
While Amazon has done little on the Web globalization front over the past year, Borders has been slowly but steadily expanding its retail presence outside the US. it currently has 54 locations in the UK, Australia, Malaysia, New Zealand, and …
Lionbridge to Triple Workforce in India
According to this article Chief Operating Officer Satish Maripuri says Lionbridge will triple its India workforce over the next few years. Lionbridge had its Q3 earnings call this morning… With one month of the BGS acquisition under its belt, Rory …
Move over FIGS; Here Comes BRIC
Emerging markets are driving the Web globalization revolution. Investment bankers use an acronym that is going to have a major impact on the future of the globalization industry: BRIC. BRIC stands for Brazil, Russia, India, and China, the four countries …
Le Meridien Bets Big On India
The Le Merdien hotel chain plans to double the number of properties in India from 10 to 20 over the next four years. According to the press release, all Le Meridien hotels in India are profitable with average occupancy last …
The Long Tail In India
Chris Anderson is traveling through India and commenting on globalization along the way…
Random House Setting Up House in India
According to this article Random House is going to set up a publishing operation in India. “It’s time a publishing house like Random has a presence in India. It will be publishing for India and in India,” Simon Littlewood, international …
Speaking Hinglish
The International Herald Tribune reports that English and Hindi have, for a variety of reasons, merged into a sort of lingua franca in a country with more than a dozen popular languages. Hindi may be the national language of India, …
Red Hat to Add Support for Indian Languages
Linux developer Red Hat says it will add five new languages to its next generation of enterprise software – all Indian languages. Equally important, Red Hat plans to offer customer phone support in those languages. Although the company didn’t say …
Outsourcing: Looking Beyond India
This InfoWorld article cites a recent Gartner report that predicts that India will lose market share “from its current 80 percent to about 55 percent by 2007.” Who’s going to be nipping at India’s heels? Countries to watch include Ghana, …
Microsoft’s Global Blunders
CNET News features an entertaining article on some of the creative ways that Microsoft has offended people around the world through cultural and linguistic blunders. These anecdotes come from a recent presentation by a Microsoft executive, who is probably now …