Adventures in web globalization, since 2002
What separates good global Web sites from great global Web sites? Is it just the number of languages a Web site supports? Certainly languages are essential. Although every Web site is global by nature, few Web sites support enough languages …
When you work in this industry for awhile, you get pretty familiar with country codes such as .de for Germany or .cn for China. But there are simply too many country codes to memorize them all. Which is what drove …
Guest Article: By Ralph Strozza InterPro Translation Solutions I recall as if it were yesterday something that happened on a business trip to Germany about 10 years ago. I was at a client’s site in Wiesbaden for a series of …
Translation agency American Translation Partners has developed a nifty language locator that allows you to select a country and find out which language or languages are spoken there along with a few other details, as shown here: Sources for the …
Amazon has had a presence in China since its 2004 acquisition of Joyo.com. And it appears things are going quite nicely. Says Jeff Bezos in a recent Wall Street Journal article: China “is by far the fastest-growing part of Amazon …
MarketingSherpa has posted a must-read case study on one company’s adventures in developing a multilingual email campaign to promote an executive conference. In a nutshell, the campaign was a big success. Here are the response rates by language: English — …
In case you thought that Google’s austere home page design was sacrosanct, think again. In an effort to win over the locals in Korea, Google has just launched a new design that not only features twice as much text, but …