SDL Asks Companies to “Switch”
In a page borrowed from Apple’s playbook, globalization services/software vendor SDL is asking prospects to switch over to SDLX. What …
Month: March 2005
The MLB Uses Geolocation
Major League Baseball is enjoying a nice $150-million business in streaming live baseball video feeds to fans around the world …
.eu: Coming to a Web Site Near You
According to this article ICANN (The Internet Corporation for Assigned Names and Numbers) just gave the European Union the green …
Starbucks in Oz
My correspondent in Australia took some pictures that illustrate the ways that Starbucks has localized itself for the market. It’s …
When Colors Clash
An interesting article in the Times (now locked down, I’m afraid) on the role that color is playing in social …
Hey Bud, Let’s Party!
According to the St. Louis Post-Dispatch (my old hometown paper), Anheuser-Busch (A-B) has reason to celebrate — it just won …
Maturing Internet Markets Warrant Increased Web Globalization, Says Nielsen//NetRatings
That’s what Tekrati has to say about Nielsen//Netratings’ latest global Web usage report. Their research shows that people in the …
Read moreMaturing Internet Markets Warrant Increased Web Globalization, Says Nielsen//NetRatings
Globalization Hurts; Globalization Helps
Here’s a good article on the upsides and downsides of this thing called globalization. And a few excerpts that jumped …