Starbucks in Oz

My correspondent in Australia took some pictures that illustrate the ways that Starbucks has localized itself for the market. It’s Our Shout! Translation: “It’s On Us” A Local Drink Concoction And Another… TweetShareShare

Maturing Internet Markets Warrant Increased Web Globalization, Says Nielsen//NetRatings

That’s what Tekrati has to say about Nielsen//Netratings’ latest global Web usage report. Their research shows that people in the US (and a few other markets) are spending the same (or less) time online, while people in markets such as …

Read moreMaturing Internet Markets Warrant Increased Web Globalization, Says Nielsen//NetRatings