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Month: March 2005

SDL Asks Companies to “Switch”

March 24, 2005 by John Yunker

In a page borrowed from Apple’s playbook, globalization services/software vendor SDL is asking prospects to switch over to SDLX. What …

Read moreSDL Asks Companies to “Switch”

The MLB Uses Geolocation

March 24, 2005 by John Yunker

Major League Baseball is enjoying a nice $150-million business in streaming live baseball video feeds to fans around the world …

Read moreThe MLB Uses Geolocation

.eu: Coming to a Web Site Near You

March 23, 2005 by John Yunker

According to this article ICANN (The Internet Corporation for Assigned Names and Numbers) just gave the European Union the green …

Read more.eu: Coming to a Web Site Near You

Starbucks in Oz

March 23, 2005 by John Yunker

My correspondent in Australia took some pictures that illustrate the ways that Starbucks has localized itself for the market. It’s …

Read moreStarbucks in Oz

When Colors Clash

March 20, 2005 by John Yunker

An interesting article in the Times (now locked down, I’m afraid) on the role that color is playing in social …

Read moreWhen Colors Clash

Hey Bud, Let’s Party!

March 20, 2005 by John Yunker

According to the St. Louis Post-Dispatch (my old hometown paper), Anheuser-Busch (A-B) has reason to celebrate — it just won …

Read moreHey Bud, Let’s Party!

Maturing Internet Markets Warrant Increased Web Globalization, Says Nielsen//NetRatings

March 19, 2005 by John Yunker

That’s what Tekrati has to say about Nielsen//Netratings’ latest global Web usage report. Their research shows that people in the …

Read moreMaturing Internet Markets Warrant Increased Web Globalization, Says Nielsen//NetRatings

Globalization Hurts; Globalization Helps

March 18, 2005 by John Yunker

Here’s a good article on the upsides and downsides of this thing called globalization. And a few excerpts that jumped …

Read moreGlobalization Hurts; Globalization Helps

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