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Adventures in web globalization, since 2002

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Business globalization

Maturing Internet Markets Warrant Increased Web Globalization, Says Nielsen//NetRatings

March 19, 2005 by John Yunker

That’s what Tekrati has to say about Nielsen//Netratings’ latest global Web usage report. Their research shows that people in the US (and a few other markets) are spending the same …

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Categories Business globalization, Web Globalization

Globalization Hurts; Globalization Helps

March 18, 2005 by John Yunker

Here’s a good article on the upsides and downsides of this thing called globalization. And a few excerpts that jumped out at me: In recent years, about 100,000 software-writing jobs …

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Categories Business globalization, Culture, Web Globalization

Wal-Mart: Taking Bad PR Global

March 16, 2005 by John Yunker

While I realize that Wal-Mart is a lightning rod for publicity, both good and bad, I’m constantly amazed at just how poorly the company manages to avoid the bad variety. …

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Categories Business globalization, Web Globalization

iTunes: Some Good News and Some Bad News

March 16, 2005 by John Yunker

First, the bad news… According to the WSJ the EU is investigating whether iTunes overcharges UK customers. The price of a song in the UK is about 20% more than …

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Categories Apple, Business globalization, Web Globalization

Let’s Put “Rest of World” To Rest

March 13, 2005 by John Yunker

Emerging markets are making the world a lot less easy to label In the old days of global commerce, before the Internet, an international marketing director could focus on a …

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Categories Business globalization, Web Globalization

Borders Looks Beyond Borders

March 11, 2005 by John Yunker

Greg Josefowicz, CEO of the Borders book chain, has looked into the future and he sees India. According to this article, the Ann Arbor-based chain is betting on international expansion …

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Categories Business globalization, Web Globalization

eBay Launches Kijiji, Challenging Craigslist

March 8, 2005 by John Yunker

eBay has launched of an international classified ads Web site called Kijiji, which the company says means “village” in Swahili. Kijiji is available for 50 cities in Canada, China, France, …

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Categories Business globalization, Translation, Web Globalization

If You Can’t Beat ‘Em, Compete With ‘Em

March 8, 2005 by John Yunker

The Journal writes about Hollywood’s strategy to (finally) begin discounting DVDs in China in an effort to be more competitive with the pirated DVDs. The discounted DVDs will still cost …

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Categories Business globalization, China, Web Globalization

Getting to Know Global IA

March 6, 2005 by John Yunker

I’m at the IA Summit in Montreal and have been pleased to find that IA (information architecture) professionals are tackling the challenges of content globalization in a big way. And …

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Categories Business globalization, Culture, Translation, Vendors, Web Globalization

Web Localization Into English

March 2, 2005 by John Yunker

Because I spend the bulk of my time talking to US executives about expanding globally, my focus is typically on creating non-English Web sites. But Web globalization cuts both ways. …

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Categories Business globalization, Web Globalization

Feed Pruning, or, The Zero-Sum Game of Blogging

March 2, 2005 by John Yunker

I find it amazing how quickly a person can adopt a technology and, after having adopted it, grow impatient with it when it isn’t used to maximum effect. Take email …

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Categories Business globalization, Web Globalization

GE Betting On Emerging Markets

March 2, 2005 by John Yunker

I wrote about GE’s global growth plans in our February edition of Global By Design and I’m thrilled to see the Journal writing about it as well. GE expects to …

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Categories Business globalization, Web Globalization

120 Million Internet Users In China in 2005

March 1, 2005 by John Yunker

According to CNET, the MII, China’s equivalent to the US’ FCC, says that there will be 120 million Internet users in the China this year. That keeps them on track …

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Categories Business globalization, Web Globalization

Hooters Goes Global

February 27, 2005 by John Yunker

Could Hooters become the next Hard Rock Cafe? Judging by the pace at which it is spreading around the world, anything is possible. Believe it or not, there are now …

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Categories Business globalization, Web Globalization

Levi’s Fatal Flaw

February 17, 2005 by John Yunker

Levis has been losing money for eight years now; that has to be some sort of record. Fashion is fickle and there is very little Levis can do when the …

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Categories Business globalization, Web Globalization
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