Pricing for good luck in Asia

John Yunker
July 24, 2013
Apple, Business globalization, China, Microsoft, Pitney Bowes, Retail globalization, Web Globalization
1 Comment

I’ve written an article for client Pitney Bowes on pricing strategies in Asia.

Here, for example, is how the iPad mini is priced in China:

All those 8s are no coincidence.

Find out why here.

John Yunker

John is co-founder of Byte Level Research and author of Think Outside the Country as well as 19 editions of The Web Globalization Report Card.