About two years ago I wrote with concern about Bit.ly’s use of Libya’s country code.
I noted that It’s always important to keep in mind that a company can’t “own” a domain the way it owns real estate.
Now it appears that companies that have built brand names on Libya’s country code are facing difficult times. TechCrunch writes that Letter.ly and Abrupt.ly have lost their domains as a result of the Libyan crisis.
What about Bit.ly you may wonder?
Perhaps the time to make the migration is now.
PS: I’ve compiled a list country codes used to creatively build brand names.