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Month: April 2007

AOL’s.in

April 26, 2007 by John Yunker

AOL has just gone live with its India Web portal as the company seeks to grab a growing slice of this rapidly growing market. Says Ron Grant, AOL president and COO, “This is a very important — I would say …

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Categories Business globalization, India, Web Globalization

The Best Global Web Sites of 2007

April 25, 2007 by John Yunker

UPDATE: The 2008 Web Globalization Report Card is now available. I’m pleased to announce the publication of the 2007 Web Globalization Report Card. This report — now in its fourth edition — rates how successfully companies develop Web sites for …

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Categories Google, Web Globalization

Web Globalization and the Bottom Line (continued)

April 20, 2007 by John Yunker

Okay, so I’ve written about Google and eBay are how they’ve hugely benefited from investing in Web globalization. That’s all fine and good, but what does this mean for a company that manufacturers and sells physical goods globally? Where’s the …

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Categories Business globalization, Web Globalization

Web Globalization and The Bottom Line

April 20, 2007 by John Yunker

What’s the ROI of Web globalization you ask? Let’s take a look at two recent earnings announcements from Google and eBay, two major bellweathers of the virtual global economy. Let’s begin with Google, whose main revenue engine Adwords has been …

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Categories Business globalization, China, Web Globalization

The Web Globalization Report Card 2007

April 11, 2007 by John Yunker

Is just about ready for publication. You can see which companies are included in this year’s report here. This has been a particularly exciting report to write because there are some very clear trends developing. There are also a few …

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Categories Arabic, Global By Design, US Hispanic Market, Web Globalization

Web Globalization and the Marketing Executive: A New Report

April 6, 2007 by John Yunker

Byte Level Research and MarketingSherpa recently polled 2,000 executives on their Web globalization activities and plans. We asked what executives are spending on Web globalization, what languages their Web sites support — what languages they planned to add. We asked …

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Categories Business globalization, Translation, US Hispanic Market, Vendors, Web Globalization

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Let’s Put “Rest of World” To Rest
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