Happy Bilingual Holidays!
Toys ‘R’ Us has released its top 5 toy trends for the 2006 holiday season and trend number two was nice to see… Trend #2: Bilingual Toys Catering to the growing demand for products that promote dual language skills among…
Month October 2006
The Transcultural CEO
Quote from the dean of INSEAD, Frank Brown: “The world’s next generation of leaders must have transcultural skills. They need to have an appreciation and understanding of cultures, and know, for instance, how to relate and behave when they walk…
Starbucks Coming to Russia
Last year Starbucks successfully defended its brand name in Russia. Now the company is preparing to cash in on its brand name. According to Starbucks Gossip, “Moscow’s second Starbucks (the first one works in the U.S. embassy) is to be…
Google’s International Revenues Gain Momentum
Google’s revenue engine, Google Adwords, is available in more than 40 languages, so it’s not surprising to see Google’s international revenues growing so quickly. But this rate of growth is actually gaining momentum. According to Google’s Q3 earnings release last…
Greetings from Punta Tombo!
Below are pictures from the world’s largest Magellanic penguin colony, located at Punta Tombo, Argentina. They were taken during a one-week volunteer trip in 2006. And hardly a week goes by that I don’t think about it. The trip inspired…
Nike Launches a Splash Global Gateway
Nike has launched a new Web site design and, with it, a splash global gateway… I don’t have time tonight to dig more deeply (I’m packing for an extended trip). When I return, I will spend some time on the…
You Don’t Know Jack: The Case for Controlled Vocabulary
The Rockley Bulletin features a great article on the importance of using controlled vocabularies, particularly for documentation. The article cites a customer support call in which the word “jack” is cause for confusion on both ends of the line. The…
European Ecommerce Beyond Borders
According to the Eurobarometer survey, Europeans are getting much more comfortable shopping online, but not necessarily shopping beyond borders. Roughly half of all Europeans with a computer have shopped online, but only 6% have shopped outside of their home markets.…