The Rise of the Multilingual MBA
The MBA has for years been a largely American phenomenon, but this is changing. The Wall Street Journal/Harris Interactive ranking of corporate recruiters’ favorite MBA programs has this year added …
Month: September 2004
Unleash Your Multilingual Mac
Here’s an excellent resource for anyone curious about the Mac’s global capabilities. It has been recently updated and offers an excellent explanation of what OS X supports (and doesn’t support) …
China: 1.3 Billion People; 2 Million Credit Cards
This Reuters article illustrates some of the greatest obstacles to expanding into new markets: payment and fulfillment. Localizing a Web site can seem downright trivial when compared to navigating complex …
Cox Begins “Transcreating” Spanish
Cox Communications announced yesterday that it is rolling out Spanish-langauge bills in selected markets. Here is the press release. I found an interesting new term in the release: transcreating. This …
A Cautionary Tale About the US Spanish Market
The Wall Street Journal features an excellent article on one man’s attempt to capitalize on the booming Hispanic market in the US. He purchased Spanish broadcast rights to the Boston …
iTunes Going Global
The iTunes Music Store is slowly but surely extending its global grasp. iTunes is the software companion to the iPod, allowing users to buy songs and books a la carte …
World Wide XML
Here’s a meaty article from CNET News on the latest XML developments. According to the co-creator of XML, Tim Bray, XML owes at least some of its success to its …