The dangers of building a brand on a tenuous country code
About two years ago I wrote with concern about Bit.ly’s use of Libya’s country code. I noted that It’s always important to keep in mind that a company can’t “own” a domain the way …
Bit.ly
Bit.ly Pro is great news for ccTLD owners
Country code registrars around the world must have been smiling when Bit.ly announced its new enterprise service Bit.ly Pro. For $995 per month a company can leverage Bit.ly’s platform to …
Bit.ly is leaving Libya for the islands
So Bit.ly has launched an even shorter URL: J.mp. You can’t get any shorter than this, at least not until we see single-digital TLDs. I can’t help but wonder if …
What does Libya have in common with Twitter? Ask Bit.ly
Bit.ly, the URL shortener now used by Twitter, is not the first company to craft its name out of a county code top-level domain (ccTLD). But Bit.ly does appear to …