3M: Many brands sharing one global gateway
3M finished in the top 10 of the 2011 Web Globalization Report Card. Its global gateway strategy is one reason why it scored so highly. But what’s particularly impressive about 3M …
Books
World 3.0: Making Sense of a Semi-Global Planet
I received an advance review copy of Pankaj Ghemeawat’s new book World 3.0: Global Prosperity and How to Achieve It. I greatly enjoyed his previous book, Redefining Global Strategy, calling …
Byte Level Books is looking for authors
I’m pleased to announce the formation of a new publishing imprint dedicated to “books with a world view.” To date, we’re published two books — The Savvy Client’s Guide to …