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Adventures in web globalization, since 2002

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Books

3M: Many brands sharing one global gateway

May 31, 2011 by John Yunker

3M finished in the top 10 of the 2011 Web Globalization Report Card. Its global gateway strategy is one reason why it scored so highly. But what’s particularly impressive about 3M …

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Categories Books, Global navigation

World 3.0: Making Sense of a Semi-Global Planet

April 1, 2013May 4, 2011 by John Yunker

I received an advance review copy of Pankaj Ghemeawat’s new book World 3.0: Global Prosperity and How to Achieve It. I greatly enjoyed his previous book, Redefining Global Strategy, calling …

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Categories Books, Brazil, Business globalization, China, Culture, India, Russia

Byte Level Books is looking for authors

March 8, 2011 by John Yunker

I’m pleased to announce the formation of a new publishing imprint dedicated to “books with a world view.” To date, we’re published two books — The Savvy Client’s Guide to …

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Categories Books, Business globalization, Web Globalization
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