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Month: June 2010

Interview: The Globalization of an Auctioneer Web Site

June 29, 2010 by John Yunker

Ritchie Bros. Auctioneers, the world’s largest auctioneer of heavy equipment and trucks, recently launched a redesigned (and more global) web site. Auction web sites are much like ecommerce web sites — that is, quite complex. You’ve got currencies and time zones and …

Read moreInterview: The Globalization of an Auctioneer Web Site

Categories Web Globalization

Chinese IDNs have arrived

June 28, 2010 by John Yunker

ICANN gave approval to Chinese IDNs — for China, Taiwan, and Hong Kong. This is a significant development — particularly since China was one of the major forces pushing ICANN to support IDNs. To give you an idea of how …

Read moreChinese IDNs have arrived

Categories Arabic, China, Country Codes, IDN (Intl. Domain Name), Russia

Speaking in Tongues: What’s the most multilingual religion web site?

June 22, 2010 by John Yunker

Awhile back, Anirvan Chatterjee, founder of BookFinder. emailed me to ask if I knew of any other religion web site that supported more languages than the site of the Jehovah’s Witnesses. I didn’t. As shown in the screen grab below, …

Read moreSpeaking in Tongues: What’s the most multilingual religion web site?

Categories Web Globalization

Going Global Gracefully

June 21, 2010 by John Yunker

A great quote from an interview with Tarun Khanna and Krishna G. Palepu, authors of the new book Winning in Emerging Markets: Multinationals based in developed countries as well as emerging market -based companies face a tension between ambition and …

Read moreGoing Global Gracefully

Categories Business globalization

LAN Airlines and its local Twitter feed

June 19, 2010 by John Yunker

LAN Airlines is trying to expand its US presence. I’ve flown the airline once — back when it was known as LAN Chile. I received an email from them last week in which they promoted their new Twitter page: What I …

Read moreLAN Airlines and its local Twitter feed

Categories Twitter

TAUS drops membership fees, finally

June 16, 2010 by John Yunker

The Translation Automation User Society has always been an organization that I’ve admired more in theory than in practice. That is, I admire the organization’s goal of broadly sharing translation memories (TM). But I’ve been less than enthusiastic about how …

Read moreTAUS drops membership fees, finally

Categories Machine Translation, Translation

Have you localized your error messages?

June 15, 2010 by John Yunker

While trying (and failing) to buy an iPhone this morning, I’ve encountered three different error screens. Here’s my favorite: I seriously doubt that “Oops!” has been localized for different markets. In fact, many companies overlook the localization of error messages. …

Read moreHave you localized your error messages?

Categories Apple

Twittering in Tongues: How companies are going global with Twitter

June 7, 2010 by John Yunker

Over the past six months, Twitter went from mostly serving people based inside the US to mostly serving people based outside of the US. Today, 60% of Twitter’s 105 million registered users are based outside of the United States. And half …

Read moreTwittering in Tongues: How companies are going global with Twitter

Categories Brazil, Business globalization, Twitter, Web Globalization

Interview: Lionbridge and IBM seek to expand “real time” translation

June 3, 2010 by John Yunker

As readers of this blog well know, I’ve been bullish on machine translation for quite some time. Way back in 2004, I wrote: Note to translators: I’m not implying you’ll be out of business anytime soon. But I am saying …

Read moreInterview: Lionbridge and IBM seek to expand “real time” translation

Categories Machine Translation, Vendors

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