It’s been nearly three years since .EU went live.
Stephane reports that the domain reached 3 million registrations today. Not too bad, considering that .US is still well under two million.
So who’s using this domain? Amazon is using it as a European placeholder; you can test it here.
BMW uses it only as a redirect domain. The same goes for IKEA and Siemens.
So while the jury is still out as to whether .EU will ever live up to the landing page potential of a ccTLD or a .COM, it has certainly proven to be popular.