Here is a very nice article by Evelyn Olsen on the New Zealand translation industry.

Her company is NZTC, and for those who manage competitive companies, I recommend taking a look at their Web site (excerpt below).

nztc.jpg

They present bios of their teams divided by language specialty – a nice touch. Translation companies increasingly run into prospective clients who naively believe that translation work could easily be managed by computers. By emphasizing the people behind the scenes, NZTC makes it very clear what value they add to the process.

John Yunker
John Yunker

John is co-founder of Byte Level Research and author of Think Outside the Country as well as 19 editions of The Web Globalization Report Card.

Articles: 1498