Global websites and Ecuador, a brief tour
I was in Ecuador recently and carved a bit of time to visit a few global websites — as in the .com address of global brands — to see just how successfully (or not) these brands localize for Ecuadorians. No…
I was in Ecuador recently and carved a bit of time to visit a few global websites — as in the .com address of global brands — to see just how successfully (or not) these brands localize for Ecuadorians. No…
As a small (but growing) number of companies terminate their dot-brand registrations, it’s fair to ask if dot-brands are a dot-bust. It’s starting to appear that way. Though the fault lies less with the domains themselves than with the companies…