Which Country; Which Language?
Guest Article: By John Greenwood InterPro Translation Solutions There are choices you must consider when translating for some countries with multiple languages and into some languages that are used in …
Guest Articles
The Globalization of PR: Myth or Reality
Guest Article: By Harris Diamond, CEO Weber Shandwick The question of whether the globalization of PR is a myth or reality is easily answered: it is definitely a reality. The …
Just How Literal Do You Want That Translation?
Guest Article: By Dr. Mark Ritter McElroy Translation Company From time to time translation agencies receive requests for a “literal”translation. This seemingly inoffensive adjective is much like the term “obscene.” …
The Good, The Bad and The Ugly
By guest author: Marc Garnaut Spark Media Lab I’ve been sharing my morning coffee for the past year or two with the “yee-ha”s of corporate wagons circling and the “forward-ho”cries …
Scaling a Great Wall: Top 5 Tips for Learning Chinese
By guest author: Saul Gitlin, EVP-Strategic Services Kang & Lee Advertising – A Young & Rubicam Brands/WPP Group Company As a non-Asian student in the 1980’s who graduated with a …