I was at Staples in San Diego yesterday and found that the company has translated its “That was easy” button into Spanish.

That was easyasi de fácil

I’m not sure if this is a national retail phenomenon, but it’s pretty nifty — and I would love to see a Chinese version released next.

What’s interesting is that Staples does not yet offer a Spanish-language Web site for the US market. I say “yet” because it really is just a matter of time — I bet we see a Spanish-language Staples Web site launched later this year. Office Depot has offered a Spanish-language Web site for more than a year.

John Yunker
John Yunker

John is co-founder of Byte Level Research and author of Think Outside the Country as well as 19 editions of The Web Globalization Report Card.

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